Financial Independence Through Real Estate

When I quit my job in advertising and moved into the real estate industry, I knew it was important to develop a central goal that would guide me throughout my professional life. I thought about why I wanted to become an investor in the first place. I thought about what I hoped to accomplish. And the answer was clear: I wanted to help people attain financial independence through real estate.

Perhaps you want to spend more time with your family, but your work schedule makes that impossible. Maybe you want to travel across the world and do crucial volunteer work. You might want to finally write the book you’ve been putting off for years.

Since my big career change, I have been able to achieve this goal by working with people just like you on fruitful investing opportunities.

In this section of my blog, I will help you understand what it takes to substantially improve your strategy for gaining financial independence through real estate and other business endeavors. I will walk you through the steps I took to become a successful investor. I will spell out seven key principles for attaining a net worth of half a billion dollars. With the help of financial planner Joshua Sheats, I will offer financial advice that can change your life forever.

Once you have read through all the posts, you can check out both of my books to learn more about financial independence through entrepreneurship. Additionally, for regular insights on the industry, you can listen to my podcast, Best Ever Show, the longest daily podcast on real estate investing ever made.

And if you want to schedule a planning session or feel ready to start investing with me, you can get in touch anytime by clicking here.

Tapping into your IRA to Retire Early

Tapping into Your IRA to Retire Early

Over 60 million American taxpayers own individual retirement accounts (IRAs). These tax-protected retirement vehicles offer their owners a great way to save for retirement while mitigating the effects of taxes either today or in the future, depending on the product used. But for those looking to retire early and live off their investments prior to age 59½, an IRA either isn’t an option or comes with fairly steep penalties to withdraw early.

However, there is a third option: SEPP 72(t). SEPP 72(t), as it is commonly known, stands for Substantially Equal Periodic Payments and is outlined in IRS Rule 72(t). Rule 72(t) allows for penalty-free withdrawals from IRA accounts, as well as other retirement accounts such as 401(k) or 403(b) plans.

There are several rules dictating the amount that can be withdrawn, and you should really seek the advice of your financial advisor before setting out on such a path. However, Erik Schaumann, a former guest on the Best Ever Podcast, chose to utilize this rule to retire early.

Erik spent his days working at Shell and saving as much as possible. Several years ago, he had a conversation with his wife regarding retirement and how much was enough. Erik had been a diligent saver and believer in the FIRE (financial independence, retire early) movement while investing in passive real estate to grow his passive income.

A couple of years ago, Shell offered him a buyout, which he took. With his passive investments, he was able to cover most of his cost of living, but there was a slight shortfall. This is where the SEPP 72(t) came into play. By being able to tap into his IRA, without penalty, and at a small enough rate that his investment’s growth was more than making up for the withdrawals, Erik is able to fill the shortfall in his monthly budget, while also watching his retirement account balance grow.

Erik did warn that there are risks. Erik has most of his investments in income-producing real estate investments. These investments create monthly cash flow, and therefore he can withdraw his defined amount without having to liquidate assets. If your IRA does not have a cash balance to withdraw for each required payment, you could have to sell off stocks at a less than ideal time. The other major risk Erik mentioned is the penalties if you miss or cannot sustain these defined payments. If you chose to stop withdrawing prior to the defined term (five-year minimum or turning 59½ years old), all withdrawals would be subject to the early withdrawal penalty.

While SEPP 72(t) may not be an option for everyone, it certainly can be a powerful tool to help you achieve your financial independence. Utilizing this IRS rule allowed Erik to leave his job in his mid-40s, take a year to travel the world with his family, and provide for a life where is able to spend more time with friends and family while pursuing various projects as he desires. Erik’s only regret was not utilizing this rule two years earlier.

 

About the Author:

Evan is the Investor Relations Manager for Ashcroft Capital. As such, he spends his days working with investors to better understand their investment goals and background. With over 13 years in real estate, he has seen all sides of real estate from acquisitions to capital raising on the equity and debt side, to operations, and actively invests himself. Please feel free to connect with Evan here.

 

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How Apartment Syndication Can Free You From Your Full-Time Job

How Apartment Syndication Can Free You From Your Full-Time Job

Finding a way to leave behind the stressors of the rat race and to enjoy life on your own terms is a primary goal for many people. While many continue to dream, Pancham Gupta has found a way to make that dream his reality through apartment syndication. Gupta had the opportunity to speak with Joe Fairless about how rapidly he executed his transition to commercial real estate investing on a full-time basis.

 

Starting with Single-Family

Pancham Gupta immigrated to the United States in 2003 to complete his college education, and he focused exclusively on his professional career until 2012. At this time, he purchased his first single-family home in New York. This expanded to include other single-family homes as well as a few duplexes and triplexes. As he grew his portfolio of residential real estate investments over the next few years, he continued to work full-time in his financial technology job. However, managing real estate was consuming an increasing amount of time.

 

Scaling with Apartment Syndication

Gupta continued on this path of pulling double duty as a full-time worker and a part-time real estate investor for several years. As he purchased more properties, the amount of time and energy required to manage those properties increased as well. With a limited amount of time and energy available, he realized that scalability was a serious factor that required consideration. By 2017, Pancham Gupta had decided to move forward with his first apartment syndication investment. Between 2017 and 2019, Gupta has been involved in four syndication projects that are valued between $2 million and $19 million. Through his work on these multifamily projects, he has been able to quit his full-time job and focuses exclusively on commercial real estate investments.

In fact, his portfolio of real estate investments has double-digit cash flow and is valued at more than $32 million today. This portfolio is rooted in five different states. He initially invested in smaller residential properties in New York because that is where he lives and works. Those properties produced a healthy stream of income when he purchased them, but their profitability waned over the years as market conditions in the area changed. Gradually, he branched into other states with more lucrative real estate investment opportunities.

 

Partnering Up

In 2017, Gupta joined together with his current partner at Mesos Capital. Together, they pulled together $781,000 from family and friends, and they invested in a 44-unit apartment complex. Specifically, the two partners and one other investor contributed $100,000 each.

The other funds came from family, former colleagues, classmates, and others with who they developed strong relationships over the years. The 44-unit multifamily property was in Charlotte. They originally purchased it for $2 million, and they recently sold it for $3 million. After considering upgrades and closing costs, their profit was approximately $650,000.

 

Raising Funds by Earning Trust

When Gupta was asked about how easy it was to raise the money, he mentioned that having established relationships with high-income individuals was a benefit to him. However, he also mentioned that you can meet such individuals in a wide range of locations. Because of this, the possibility for apartment syndication is open to anyone.

Gupta also mentioned that earning their trust was important. Individuals must trust that you will add value to their portfolio before they write a large check for a real estate investment. More than that, you must spend time talking to them about the value of the deal.

While Gupta says it is easier to get investment capital from those who have more cash to spare, he says that you still have to put in the same amount of time and effort to get them to sign on. However, individuals with deep pockets may also have access to more investment opportunities. With this in mind, there is a need to convince them that your investment opportunity is the right one for them. In some cases, it takes years to get them to sign on.

 

Building Up to Bigger Investments

The second multifamily property that the partners purchased was a 76-unit property in Charlotte with a sales price of $4.56 million. The third property was a 28-unit apartment complex in Charlotte, and they locked in that investment at $2 million. The fourth property was by far their largest commercial real estate investment. It is a 242-unit apartment complex in Jacksonville that they purchased for $19 million.

The first three syndicated deals were purchased in Charlotte in large part because Gupta and his partner were familiar with that particular market. The smallest project was located down the street from the 44-unit property, so its strategic location brought the potential benefit of scaling operations. After Gupta quit his job and was able to spend more time researching markets, he and his partner had the confidence to invest in the larger property in Jacksonville.

Today, the partners are focused on investments with at least 75 units simply because of economies of scale. Generally, Gupta sees that one leasing agent is needed for every 90 to 100 units. By focusing on a larger number of units, they can optimize operations on the ground.

 

Final Thoughts

When Gupta discussed lessons learned through his syndication efforts to date, he brought up the need to raise more capital than you think you will need. Specifically, one of his properties had a major repair issue that cost more than twice what they anticipated. They had to go back and raise that extra money before the repair work could be completed.

Today, Pancham Gupta is principal at Mesos Capital, and he runs a podcast that focuses on personal finance education for high-income individuals. As he looks forward to future investments, he and his partner are looking for opportunities in high-growth areas. These are areas with population growth, job growth, and growth in the real estate market.

 

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Money Isn't Everything — Or Is It? Insights from a Millionaire Coach

Money Isn’t Everything — Or Is It? Insights from a Millionaire Coach

Financial freedom is a common goal for many people. But how do you achieve it? Will it really make you happy? Krisstina Wise has an answer. The millionaire coach has loads of experience earning, saving, and losing money. She has been through severe financial upsets, and now she helps other people find their financial freedom.

 

The Delicate Balance of Money Matters

How much does money matter? Wise believes that money is of utmost importance. Without it, she might not be alive.

A decade ago, Wise was doing extremely well with her real estate brokerage. But she became seriously ill in 2013. After spending almost a quarter of a million dollars in medical bills, Wise says that money saved her life.

But what kind of life do you have if all that you’re doing is managing your income? Wise admits that she enjoyed investing and developing a passive income stream. However, she was driven by her financial goals.

Even though she was concentrating on creating passive income, she didn’t have free time in which to pursue other interests. She had a one-track mind, and it was on money.

After she recovered from her illness, Wise wasn’t sure what living a fulfilled life entailed if it didn’t involve making money. She recognized how vital her financial assets were when it came to overcoming her sickness. But she was driven to discover herself on a deeper level.

 

Money Is an Intimate Relationship

Before she got sick, Wise was all about investing, scaling her business, and making her mark in the real estate world. Then, she fell out of the limelight for a while. That’s when her priorities shifted. She was humbled when she realized that her industry could live without her.

Life is a journey, and she wanted to record hers. So, she sat down and wrote a book. She wasn’t trying to make millions by sharing her story. Instead, she wanted to help others. That’s when the real change happened.

Wise wrote about changing your relationship with money. Instead of viewing money as the objective, she dug into the meaning behind financial freedom. Now, she helps people reverse-engineer their relationship with money as a millionaire coach.

 

What Do You Actually Want?

It’s easy to fall into the trap of making more money for money’s sake. A solid income feels good. It makes you want more.

Although most people say they’d be happy with a generously padded bank account, they often fall into two camps. Some people never seem to have enough of it. Others devote themselves to earning and get caught up in the cycle of overachieving. They make money just to make it.

If you truly want to be financially fulfilled, the millionaire coach believes that you have to start by looking at your goals. Some questions to ask yourself include:

  • How do you define a good life?
  • What is meaningful to you?
  • How much money can provide you with the lifestyle that you desire?
  • What other assets are important to you?

One of the assets that Wise believes is essential to happiness is health. Investing in yourself should come before everything else. That’s why it’s so important to determine what you really want out of life before you focus on financial freedom. Once your reasoning is clear, you can create an effective, fulfilling plan for supporting your life goals.

Personal growth is important. But if you’re obsessed with growing your bank account, you might not be focusing on the other areas in which you can flourish. This one-sided mindset may help you support yourself financially, but it won’t bring you happiness.

 

Practical Tips for Empowering Yourself Financially

When will you have enough money to support your happiness? Answering the questions above can help you determine that. If you don’t know where you want to end up, how will you know when you have arrived?

Earning money aimlessly can throw you into a never-ending cycle of dissatisfaction. Wise refers to this as being “in the grind.” Living this way can lead to chronic stress and overwhelm. This mentality doesn’t support a healthy, fulfilling life, according to the millionaire coach.

Wise’s top tip for creating a healthy relationship with money is to work backward. Begin by asking yourself what your life would look like if you took your financial pursuits out of it. Take some time to contemplate what would truly make you happy.

Then it’s time to do some calculations. What kind of financial support do you need to achieve your desired lifestyle? Take your debt out of it. You just want to determine the monthly or yearly cost of living your desired life.

Ideally, Wise says that you should try to live without debt. If you do carry debt, calculate your monthly payments separately from your “desired lifestyle” budget.

After doing the math, you have your financial goals in front of you. This can be a huge relief for many people. Calculating your financial goals may help you realize that you don’t need to build a 30-million-dollar business. It allows you to get out of the grind and make daily, practical decisions that uphold your financial goals.

 

How to Achieve True Financial Freedom

Instead of working aimlessly to achieve more, you know when to stop. That stopping point gives you the freedom to do all of the other things that are important to you.

True financial freedom means that you get to make choices. You’re not driven by the survival-mode mechanism of forcing yourself to work so that you can pay the bills.

One of the best ways to get there is to focus on investing and building your assets. A passive income should be part of your financial plan. This should involve alternative investing strategies, such as real estate. When you love money, you begin to use it in a way that you love, too.

No matter how much money you make, life continues to deliver surprises. When you have developed a meaningful financial strategy, you can let go of your hold on money and focus on what really matters. That’s true financial freedom.

 

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Why Busy Professionals Should Understand the Cashflow Quadrant

Why Busy Professionals Should Understand the Cashflow Quadrant

When’s the last time you carefully analyzed the trajectory of your professional life? As a busy professional, it’s easy to get caught up in all of the complex daily activities and lose sight of your long-term goals. One of the best ways to evaluate and reposition your professional life is by using Robert Kiyosaki’s Cashflow Quadrant.

While in my opinion, Robert Kiyosaki’s books have a lot of fluff in them and have gotten less and less meaningful as time has progressed, one of his earlier concepts that has stood the test of time is the Cashflow Quadrant derived from a book of the same name. The Cashflow Quadrant is a simple concept but has enormous importance in the career of any professional. If you’re ready to learn about the Cashflow Quadrant and how it can help you transform your career, and most importantly, life, let’s get started.

What is the Cashflow Quadrant?

Using the Cashflow Quadrant concept, Kiyosaki created a distinction between various types of careers and how our current tax structure factors into each career choice. He goes on to talk about how people’s mindsets in each of the quadrants influence their career projections and paths (or lack thereof) to financial freedom.

No matter what your goals are or what level of career achievement may be, the Cashflow Quadrant helps you to think about the big picture and put your current and long-term goals into perspective. In a nutshell, it makes you evaluate your current quadrant and determine if you are satisfied with it or not.

Let’s take a closer look at each of the quadrants and their associated meanings.

E Quadrant — Employee

“E” stands for “employee.” The E quadrant is where most of the working population resides — an employee earns a paycheck and benefits by exchanging their time, knowledge, and performance of their required job. Their finance or wage is directly tied to the amount of their traded time and their ability to perform efficiently and effectively at their job.

If you fall under the E quadrant, the only way to make more money is to put in more hours or switch to a higher-paying company. Within this quadrant, there is no passive income. If you don’t work, you most definitely do not earn any money. Additionally, people in this quadrant pay the most taxes of any other quadrant. As you may have gathered, the majority of highly paid professionals in the U.S. fall into this quadrant and this quadrant alone.

How many of you are a government employee or work for a company with a paycheck based on the number of hours you clock in weekly? Put another way, will you feel the heat if you don’t bill a certain number of hours this year?

S Quadrant — Self Employed

“S” stands for “self-employed.” A self-employed individual is his or her own boss. While an employee works under a management structure, the self-employed person owns their own business and dictates the daily activities without the input of a superior or senior partner. However, while self-employed people may think they are superior to the people under the E quadrant, they both share some similarities — both are exchanging their time for money and pay high taxes.

Kiyosaki describes individuals who fall under the S quadrant as individuals “owned by their business.” As a self-employed individual, you have greater control over your time (unlike employees), however, if you do not put in the work you will not get paid. You may have your own business, but you still have to take up new projects, make appearances, draft documents, and bill your time in order to earn money.

B Quadrant — Business Owner

“B” stands for “business owner.” Unlike the E quadrant and S quadrant, individuals in the B quadrant don’t just own their jobs; they own a system. Business owners are known to outsource their tasks to experts instead of taking it on themselves. If you are a business owner, you likely own a system that creates income inequivalent to the amount of time you put in.

You can stay out of your office for months or travel around the world for vacations without your business suffering. Your income isn’t directly linked to your time. Due to the difficulty of breaking into this quadrant, only a select few professionals go on to become business owners. However, professionals that can make it into this quadrant are on the right path to attaining financial freedom.

I Quadrant — Investor

“I” stands for “investor.” According to Robert Kiyosaki, “this is the peak of all the quadrants, and only a few get to attain it.” While the self-employed guy down the road owns a business and the business owner living across the street owns a system, investors own assets that make money for them while they sleep (and while they’re awake, and while they eat, and while they…you get the picture). Uncle Sam also encourages people towards this quadrant with tax breaks, incentives, and loopholes.

The investor is an individual who may have made money from one or more of the other quadrants and has learned how to put that money to work for them passively. Investors often invest or purchase equities in real estate, stocks, royalties, and owning portions of businesses. This is the crème de la crème quadrant and where true passive income lives.

If you are a busy professional looking to achieve financial independence and time freedom, then the I quadrant is where you need to get to and therefore where you need to focus your goals. Once you are here, your job becomes more of a hobby than actual work. You can choose to work when you want to, not because you have to.

Active Income vs. Passive Income

Kiyosaki went further to divide the four quadrants into two parts — the left and right sides of the quadrant. Under this division, Kiyosaki analyzed the quadrants using each quadrant’s varying level of effort required to make money. The two quadrants on the left (E & S quadrants) are regarded as active income. As an employee or self-employed individual, you are actively exchanging your precious time for money. That is, the more active working hours, the more money.

The two quadrants on the right side (B & I) are considered passive income. If you fall under these two quadrants, your income is not proportional to the time you put in — you are earning income even when you are not actively working.

How Do You Change Quadrants?

I believe one of the questions running through your mind right now is, “How do I change from being a busy professional who trades his or her time for money and resides in the E and S quadrants to a financially free individual who resides in the B and I quadrants? How do I make the switch from an employed or self-employed individual to an individual with multiple streams of passive income?” The answer is to start educating yourself on how to build and take advantage of passive income opportunities. Then, take action.

Do you have to abandon your career? Not at all. We have worked extremely hard for a long time and value our careers and the importance of what we do. We are well-compensated and good at what we do. Switching to the right side of the quadrant doesn’t require leaving your career, but it simply means taking your active income and diversifying into several smart passive investments. The good news is that diversifying your current active income into passive investments that will provide you with sustainable cash flow is a lot easier than you might think.

 

About the Author:

Seth Bradley is a real estate entrepreneur and expert at creating passive income while still working as a highly paid professional. He’s the managing partner of Law Capital Partners, a private equity firm focused on multifamily and opportunistic acquisitions and the host of the Passive Income Attorney Podcast. Get started building a future full of freedom by snagging The Billables to Abundance Bible at www.escapethebillable.com.

 

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The Complete Guide to Saving Money While Investing

The Complete Guide to Saving Money While Investing

For most people, it’s important to keep saving money, even while you’re investing. After all, while your investments are a way for you to plan for your future and build your portfolio, you never know when you might need an emergency fund, or some savings tucked away.

When you’re trying to balance your income between expenses, savings, and investments, however, things can start to get difficult. That’s why it’s important to know some critical savings tips that will help you stay on top of your finances, even while you’re pursuing investment opportunities. Here’s what you need to know.

Start by paying yourself.

With every paycheck or direct deposit, it’s easy to start racking up the costs. While this may vary depending on your spending habits and monthly expenses, it’s often easy to push your saving money to the back of the priorities list. After all, when you’re done paying for groceries, utilities, and mortgage expenses, you still want enough money left over, right? But, in most cases, hitting a firm savings goal means finding the right balance. That’s why it’s important to pay yourself first.

Every time you get a paycheck, take a portion of that and immediately place it in your savings account or emergency fund. Otherwise, it’s harder to keep your monthly savings consistent if you leave all your money in your checking account. When you really want to hit a savings goal, the best way is to prioritize savings as much as you can.

Depending on your financial situation, it’s often a good idea to set up automatic bank account transfers. This is an easy way to consistently set aside a small amount of extra cash on each payday.

Plan for unexpected expenses.

Planning for an unplanned expense seems a bit oxymoronic. However, while you might not be able to plan for a specific dollar amount, you can save a general sum of money to give yourself a bit of a safety net in the event of any unplanned expenses, job loss, or financial hardship.

Often, when someone’s facing a financial crisis, the temptation is to forgo ongoing investments in favor of immediate funds. However, with an emergency fund, you don’t necessarily have to compromise your long-term financial stability to pay for medical bills, home repairs, and unexpected emergencies.

Many financial experts agree that your rainy-day fund should account for roughly three to six months of expenses. While you can certainly add extra money or less money, having an emergency fund is a great option to supplement retirement funds, savings, and investment accounts. Again, if you don’t want to spend a lot of time creating a separate account for your emergency fund, automatic transfers might be a good option for your needs. Since a string of unexpected events can impact your financial health, your saving money in an emergency account is a great way to protect yourself in the long run while you continue to build wealth.

Consider a side hustle.

At this point, the side hustle is officially a United States institution. Whether you’re working on getting your credit score to a good place or you’re using a financial planner to help you choose a high-yield savings account, a side hustle or part-time job can go a long way toward helping you meet your financial goals. Plus, as more U.S. industries continue to lift in-person restrictions and encourage business, this is one of the easiest ways to take the next step in your financial journey.

You can take whatever amount of money you earn from your side hustle, passive income opportunity, or part-time job and put it toward your retirement savings, high-yield savings, or another investment or financial product.

If a part-time job isn’t your style, you may want to consider selling things you no longer need. The first step is to look through your belongings, decide what’s worth selling, and list it online. For a simple way to sell clothing and accessories, you can consider popular resale sites. For furniture, decor, and other possessions, you might want to consider local resale groups.

Try to pay off your debts aggressively.

If you have credit card debt, a loan at your financial institution, or any other high-interest debt, it can make it that much harder to build an emergency savings fund and continue investing in your future. It can also limit how much money you put into your online banks and accounts. If you find that your existing debts eat into your general savings goals, you might want to consider prioritizing loan and credit card payments. In some cases, you may want to work with a financial advisor to review your credit report and see what debt you should prioritize. This can help you eliminate high-interest debt, which frees up more resources to dedicate to your investments.

Understand your investment costs.

Every mutual fund, CD, and broker service has its own costs that you need to understand. Whether you’re talking about a retirement savings account or your supplemental investments, it’s a good idea to weigh the costs against your returns; this can help you make better decisions that benefit your overall financial well-being.

For instance, say you’re on a workplace retirement savings plan. If your employer-based plan is too expensive, you may want to consider contributing to the match and then seeking external investment opportunities. As long as you stick within your general investment plan, this can improve your financial fitness.

Are you ready to master saving money while investing?

At Goodegg, we have experience working with investors at all skill levels, and we always think it’s best when you take the time to set and review your financial goals truly. So, whether you need to reconsider your subscriptions and gym membership or you need to diversify your investments to better align with your long-term plans, prioritizing your savings growth and overall financial health is a smart choice. With the right investment decisions, you have the potential to hit your financial milestones that much faster.

If you’re looking for the right partnership, you should consider joining the Goodegg Investor’s Club. With our industry expertise, we give you insight into savings tips, investment strategies, and growth tools that can help you succeed.

 

About the Author:

Annie Dickerson and her partner Julie Lam are founders of Goodegg Investments — an award-winning real estate private equity firm — and creators of the Real Estate Accelerator Mentorship Program. They are authors of the book Investing For Good and hosts of the popular Life & Money Show podcast: https://goodegginvestments.com/

 

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Infinite Banking 101: Confidently Grow and Store Your Wealth

Infinite Banking 101: Confidently Grow and Store Your Wealth

We met with Gary Pinkerton, a successful investor and a wealth strategist at Paradigm Life, to discuss the strategy of infinite banking. Through Pinkerton’s deep knowledge of how insurance companies work and his extensive expertise in other critical areas of personal finance, he has assisted his clients with the purchase of investment properties while also helping them to elevate their net worth.

 

The Need to Store Money

The underlying concept of infinite banking is that everyone needs to store cash for various reasons. This is not money that is earmarked for investments. Instead, it is money that is being saved for a specific purpose. For example, it may be used as a rainy-day fund, a reserve for business activities, a reserve for real estate investing activities, and other similar purposes.

For many people, the money that they don’t want to place in at-risk investments sits relatively idle in a checking or low-interest savings account. Often, the savings rate doesn’t beat the inflation rate. Through the strategy presented by Pinkerton, you can potentially reposition your banking activities so that this money grows at a healthy rate of up to 5% annually.

 

The Concept of Infinite Banking

Insurance companies accept monthly premium payments for each policy they underwrite. They grow these funds on behalf of their customers, and the growth rate may be as high as 5% in many cases. Generally, when you buy a whole life insurance policy, you are presented with a guaranteed rate of growth and an upper limit on growth. Often, the actual growth rate falls somewhere in between the margins.

The insurance companies pool together all of the premiums collected into a large fund, and the money is safely invested back into the economy. A portion of this growth is then returned to the policyholders. This is the mechanism behind whole life insurance policies.

 

A Better Way to Grow Money

One of the unique features of whole life insurance policies is that the growth accumulates tax-free. The policyholder can borrow against the money that he or she has already contributed to the policy without any tax penalty. Essentially, if you have contributed $10,000 in premiums, you can draw against this $10,000 at any time without facing a tax consequence. If you pull out any of the growth, which would be any amount over $10,000 in this case, the excess would be taxed. The taxation is at the same rate that your savings account’s interest would be taxed.

 

Unhindered Access to Your Cash

You can see that infinite banking provides you with a convenient way to grow your money at a higher interest rate than a savings account provides. At the same time, this is a no-risk investment opportunity with a guaranteed rate of return. More than that, the interest rate generally fluctuates within upper and lower limits based on market conditions, so it often is aligned well with the inflation rate at any given time.

You can enjoy all of these incredible benefits associated with building wealth, and you can do so while still enjoying unhindered access to your cash. In fact, you can always draw on your initial capital when you need it, and you can return it to your account through your regular premium payments in the same way that you would continue to contribute regularly to your savings account. Even if you draw your original capital out, the full amount of your original contribution will grow at the same rate. This is essentially similar to saving money in your savings account in many ways, but it allows your funds to grow at a much faster rate even when you tap into them.

 

The Added Benefit of Life Insurance

Unlike term life insurance, whole life insurance has a guaranteed death benefit. Your beneficiary will receive that benefit at the end of your life, and this is similar to the way that an heir may receive other assets at the time of your death. Because of this, a whole life insurance policy is a true asset as well as a savings vehicle.

Keep in mind that the life insurance proceeds can also be applied to a church, a charity, or other beneficiaries. This flexibility gives you the ability to allocate funds as designated. Even if you have taken out a loan against the policy that has not yet been paid off at the time of your death, there is a built-in death benefit. Plus, the policy’s proceeds will also pay off any outstanding balance, so there is never a risk of passing debt onto heirs.

 

A Cash Reserve

While the initial capital in the life insurance policy can grow slowly over time with regular premium payments, you also have the option of contributing a lump sum of cash to the policy. This essentially enables you to borrow a much larger amount of money without incurring tax penalties. At the same time, the full contribution amount is growing at a decent rate. While some people will draw the full contribution amount out for real estate investing and for other purposes, others will keep a reserve. This reserve can be used for a rainy-day fund or for other essential purposes. Generally, you can tap into the reserve within a few days, so the funds remain easily accessible.

 

Is infinite banking a smart strategy for you? After you learn more about it, you can consider buying a whole life insurance policy to experience the strategy’s powerful benefits for yourself.

 

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Steps to Stop Trading Your Time For Money with Kris Benson

Steps to Stop Trading Your Time For Money with Kris Benson

Kris Benson is like many other investors who are getting their feet wet with residential properties. He dreamed of generating enough passive income from a small empire of residential properties to pay the bills. However, on his journey toward making this dream a reality, he discovered a more efficient and effective way to make far more money through real estate investments.

Today, Kris Benson is the CIO for Reliant Investments, which is part of Reliant Real Estate Management. However, his incredible story began many years ago when he was a sales professional for a payroll processing company, ADP.

 

Growing Up on the Fast Track

Kris Benson did not intend to settle down with a wife and kids early in life. An unexpected pregnancy in his early 20s may not have been in the plans, but this was a pivotal moment in his life. This blessing in disguise actually caused Benson to put his nose to the grindstone very early on, and this ultimately took him on a path toward passive investing. In fact, if he has any regrets, it is that he did not start investing in passive income streams even earlier.

He initially worked for ADP, and he later transitioned to a sales job at Intuitive Surgical. Benson worked long hours and had the same thought that so many other people have. He wanted to stop trading his valuable time for money. The solution that he came up with was to build a solid stream of passive income. While Benson could have started a business, he understood that he was not creative enough to walk along that path. Investing in rental properties was the clear option.

 

Amassing a Small Empire of Duplexes

Benson’s initial investment goal was to slowly build a solid portfolio of two-unit residential properties. He figured that if he had 25 buildings that were producing $200 per unit per month, he and his wife could live a comfortable life without the need for a 9-to-5 job. After he had 22 units across 11 properties, however, he realized this plan was not going to work for him. Even with a great management team in place, he did not want to deal with the stressful hassles associated with residential tenants. He also did not want to endure the stress of purchasing many additional duplexes.

He and his wife decided to divest. They ultimately sold all but one of the buildings. The property that they continue to own is one that Benson’s brother currently lives in. At this point, Benson had capital available to invest, and he was looking for a more effective way to generate passive income.

 

Co-Developing an Apartment Complex

Benson made the move that many others make when they gain more experience and have more investment capital. He decided to invest in an apartment complex. While he does not recall where he heard the advice, he attributes this move to the idea that big deals and small deals require the same amount of effort and time. The difference is that you make less money on small deals. Essentially, Benson believed that the return on an apartment complex would be more aligned with his output.

He teamed up with a partner who he knew from his childhood. While his partner was a construction expert, Benson was the capital investor. The pair built a large apartment complex in four phases. Initially, the project required Benson to put out a $200,000 investment. However, a shortfall in planning required him to front another $270,000 after the first phase was complete. When only a quarter of the property was constructed, he was already committed for almost a half-million dollars. However, he says he never thought about not following through with the other three phases. They made up some of the initial phase’s overage on future phases, and Benson recouped the majority of his capital later through refinances.

 

Transitioning to Storage Investments

Finding additional multifamily investment opportunities was a challenge for Benson. Through his research, he decided to pursue self-storage properties. Specifically, the National Association of REIT Data indicated that self-storage properties had a 17% annual return for the 23-year period between 1994 and 2017. This is compared to a 13% annual return for apartment complexes during that same time period.

Kris Benson used a storage industry publication issued by MiniCo to research the top self-storage operators in the country. MiniCo’s publication listed the top 100 operators, and he personally reached out to the top 30 operators on the list to find investment opportunities. This was how he connected with Reliant Investments. Specifically, he met with Todd Allen, who is one of Reliant’s principal partners. Todd was responsible for finding investors, but he preferred to manage operations. With Benson’s strong background in sales, he was the perfect individual to join the team and head up the equity committee.

He proactively structured a deal with them that allowed him to earn equity in the properties for those he assembled investors for. This ultimately transitioned into an extensive amount of passive income for Benson and his wife. On top of that, Benson also joined the company officially as its CIO.

 

Reflecting on the Past

As he reflects on the past, Benson attributes his success to several pivotal points. While he was stressed by his duplexes, he does not regret starting his journey with them. Getting started is often one of the most difficult parts of real estate investments and investing in his duplexes got the wheels moving in the right direction. He also states that his most successful investment to date is the apartment complex. If he were to give advice to a new investor, that advice would be to educate yourself as much as possible. However, you also need to jump in at some point and be prepared to learn more along the way.

 

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Commercial Real Estate Tips for Investors Ready to Retire From Their Full-Time Jobs

Commercial Real Estate Tips for Investors Ready to Retire From Their Full-Time Jobs

Many people who invest in commercial real estate do so in hopes that they’ll be able to quit their full-time job. While your day job may fund your initial investments, the promise of a passive income is enticing. Anna Kelley is a real estate investor who made this dream happen. She is also a wife, mother, and author. Wearing all those hats means that her time is limited. She has perfected the art of achieving her retirement goals through real estate investing.

That’s not to say that investing in commercial real estate is easy. You have to put in the work, which involves planning and executing your moves intelligently. Her story uncovers some excellent tips for a commercial real estate investor who wants to transition away from their full-time job.

Start Small

Thinking big is a great idea. But starting small can help you get experience so that you can work out the kinks without bottoming out.

One of the best ways to begin the investment strategy that will take you to retirement is to buy property that you can live in. This would need to be a multi-use or multifamily building. If you can cover your mortgage with the rental fees for the areas that you don’t live in, you’ll save thousands of dollars a year. Then you can put the money that you’re saving on your mortgage into new investments.

Network

Talk to people in the areas where you’d like to buy property. You might find unlisted opportunities. You’ll make sellers aware that you’re in the market. You never know when an opening for a lucrative deal will arise. As you make more acquaintances, word of mouth will help you find new prospects.

Negotiate Better

Negotiating doesn’t mean low-balling people or making senseless offers. It involves poring over numbers, knowing your budget, and understanding what adds value.

Some factors to consider include:
• Rental history
• Current tenants
• Environmental concerns
• Reasons that the owner is selling
• What the competition is doing

One way to test the waters is to discuss a lower offer with the broker. If the owner is willing to drop the price, you know that they have wiggle room. Be patient and see if the listing price drops over time. Then, make your lower offer. It’s more likely to be accepted.

Researching the factors above and knowing the market will help you make knowledgeable points. If you present a clear case for the property’s value, you’re more likely to be taken seriously.

Don’t Chase Cash Flow in the Wrong Market

The research that you undertake to make negotiations will help you make effective decisions. If a property doesn’t have great cash flow now, consider what it would take to improve it. You can’t always add value if the market isn’t favorable.

Also, remember that no one cares about your cash flow more than you. You may think that you can wash your hands of a less-than-perfect deal by hiring a management company to fill the space, collect rent, and reduce expenses. But you’ll likely spend more time and money than it’s worth to keep things profitable.

Consider Syndication

You don’t have to do it alone. Owning a larger property can deliver a larger passive income. But you can’t benefit from that if you can’t afford it.

Syndication allows you to merge resources, skills, and capital. As a syndicator, you can put in time and effort instead of capital. Your investors will provide you with the majority of the funds to launch the investment. You may receive an acquisition fee and a portion of the return when you sell. If you don’t use a third-party management company, you can ask for a property management fee.

Add Value

Most people think about adding value by enhancing the property physically. But flipping a property isn’t just about the upfit. You can achieve a similar result by looking at the operations.

Can you reduce expenses? Can you raise rents? Can you fill vacancies? You can often add value to a commercial property just by managing it more efficiently.

Don’t Underestimate Rehab Costs

It’s important to estimate repair expenses when calculating your budget and negotiating a purchase price. Structural issues aren’t always obvious, though. Some buildings are prone to problems that crop up down the road even if they’re not evident at the time of the sale.

This is where networking and research come in. Work with inspectors, realtors, and contractors who are familiar with the area. They’ll give you a good idea of what to look for now and what to expect in the future. You’ll be able to factor in the expenses associated with those rehab costs to come up with an appropriate offer.

Maintain a Strong Vision

Although commercial real estate can provide you with passive income, you can’t sleep through the process. It takes a great deal of work, determination, and perseverance to achieve your retirement goals. When obstacles arise, your vision will help you press on.

Your vision should include your business plan, which combines a structure for your business operations. It will include your goals and the framework that you’ll use to achieve them. But your vision should also take into account the reasons that you’re putting in the effort. Knowing your “why” will help you endure when the “what” becomes challenging.

A vision doesn’t have to be set in stone. As you progress, you’ll learn more. You may adjust your vision as necessary as you enhance your cash flow, develop more equity, and build capital.

If you plan to retire on your commercial property investments, you should focus on consistent cash flow, low vacancy risk, and optimal leasing contracts. You may not be able to retire today, but creating a solid vision that’s based on research and market analysis can help you execute your business plan and quit your full-time job.

 

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Breaking Down the Deferred Sales Trust into 5 Steps  

Breaking Down the Deferred Sales Trust into 5 Steps  

If this is your first time reading about the other “DST,” which you may have thought was a Delaware Statutory Trust, you may want to clarify how to set one of these up. Thankfully, a  Deferred Sales Trust™ offers a unique way to sell highly appreciated assets of any kind and create a cash flow wealth plan, unlike the Delaware Statutory Trust.

The proven tax deferral strategy known as The Deferred Sales Trust offers you debt freedom, liquidity, diversification, optimal timing, and movement of wealth outside of your taxable estate, all without using a 1031 exchange. Armed with this information and insight, you can invest and build wealth like never before.

How does one create a Deferred Sales Trust? The answer is in the following 5 steps:

 

1. Hire a Trusted Professional to Sell Your Highly Appreciated Asset

When selling any of the below assets, you will want a trusted professional in your corner who has a track record of providing value to clients.

  • The sale of a primary residence
  • The sales of active investment real estate (this includes saving failed 1031 exchanges)
  • The sale of a business
  • The sale of cryptocurrency or stock (public or private)
  • The sale of artwork, collectibles, or rare automobiles
  • The sales of carried interest
  • The sale of GP or LP positions in your existing syndications
  • The sale of any kind of asset that is subject to U.S. capital gains tax

Many business professionals across that nation have partnered with Capital Gains Tax Solutions, which offers their clients an option when it comes to capital gains tax strategy using the Deferred Sales Trust.

2. Schedule a No-Cost Consultation With a Capital Gains Tax Solutions Trustee

Before you put your highly appreciated asset on the market, schedule a free consultation with an exclusive DST Trustee to see if the DST would be a good option. During this meeting, the Trustee will help you evaluate using the Deferred Sales Trust to sell your highly appreciated asset, hear your story, understand your financial goals, and answer any questions you may have. The minimum size deal is $1 million net proceeds and $1 million gain.

 

3. Meet with the DST Tax Attorney, Your Advisors, Trustee, and Estate Planning Team Financial Advisor

The main purpose of this meeting is to take a deeper look into using the Deferred Sales Trust to sell your highly appreciated asset with the following core members of the DST’s Estate Planning Team:

  • DST Tax Attorney
  • Independent Certified DST Trustee
  • Registered Investment Advisor (approved member of the Estate Planning Team)

You can also invite others to this meeting, including your:

  • CPA
  • Financial Advisor
  • Real Estate Broker
  • Business Broker
  • Independent Attorney

Collectively, the Estate Planning Team will cover the viability of using a DST for the sale of your appreciated asset, review your financial goals, establish your risk tolerance for investments, and determine the payment amounts you want to receive after the close of the DST. Assuming a DST is a good fit and you are ready to move forward, the tax attorney will create the Deferred Sales Trust and Capital Gains Tax Solutions Team will work with all other parties (escrow, attorneys, real estate agent, business broker, etc.) during the sales transaction.

 

4. Selling Your Asset to the DST

Upon selling your asset to the Deferred Sales Trust, the sale proceeds will be placed in the created DST Trust, and you will not recognize immediate capital gains tax since you did not take constructive or actual receipt of the cash. It’s similar to a 1031 exchange in this respect. It’s important to understand that, at this point in the transaction, you have now transferred all your rights, title, and interests in the asset to the trust. However, you will only do this if the ultimate buyer (the third party in this transaction) is ready to purchase the asset from the DST immediately.

 

5. You Receive an Installment Contract, Also Known as a “Promissory Note”

For the sale of your asset to the Deferred Sales Trust, Brett Swarts, your Capital Gains Tax Solutions Deferred Sales Trust Trustee, will give you a Secured Promissory Note, which lays out the payment plan. This includes what amount is owed to you, the interest you are charging the DST, the amount of payment set to pay you, and the specific dates of each payment. In other words, you have become a lender to the DST.

 

Post-Closing

Upon closing, your third-party unrelated Independent Trustee manages all aspects of the DST. However, this is only as and when you authorize them. For example, upon sale of the asset you just sold to the DST, the Trustee has the funds placed in the DST’s secure bank account that requires signatures from both of you, as well as the bank officer, to open. This is like a long-term escrow account. With your approval, this will be the account from which he buys investments you authorize and will have the bank make payments to you per the terms of your installment contract.

 

Capital Gains Tax Solutions Case Study:
Shea Sells His Business and Builds 70+ Multifamily Units in Tennessee

Steps to Shea Using the Deferred Sales Trust

  1. Shea sold his marketing business for $2.6M. (did not qualify for a 1031 exchange)
  2. Funds were sent to the Deferred Sales Trust (DST) Bank Account, including an extra $600,000 of tax-deferred capital gains.
  3. Some of the funds were invested into the active new construction of 70+ units in Tennessee, which he is building with his partner.

 

Two Questions to Determine If the DST Is a Good Fit For You

1. Do you have highly appreciated assets of any kind you would like to sell, defer the tax, diversify the funds, and invest the funds into real estate or securities, all tax-deferred?

2. What would it mean to you to convert your highly appreciated asset — which may not be producing cash flow of any kind — to cash flow from passive or active real estate?

 

Happy investing! Want to dig in more? Check out Why You Should Consider Using the Deferred Sales Trust (DST) Now More Than Ever.

 

Bonus Video: The Biggest Thing to Overcome for the Deferred Sales Trust with David Sloan

 

 

About Brett Swarts:

Brett Swarts is considered one of the most well-rounded Capital Gains Tax Deferral Experts and informative speakers in the U.S. He is the Founder of Capital Gains Tax Solutions and host of the Capital Gains Tax Solutions podcast.

 

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Reasons You Should Rethink Saving for Retirement

Reasons You Should Rethink Saving for Retirement

Whether you’re hoping to become financially independent now or if you’re wanting financial independence when you’re ready to retire, the conventional methods to save for retirement will do little to get you there.

We spoke with Daniel Ameduri from Future Money Trends about his book, Don’t Save for Retirement. He gave us some of his best secrets for saving for the future and working your way to financial freedom. Daniel is out to disrupt the system and he was happy to share some of his best strategies with us.

Don’t Save for Retirement?

For most of us, when we were fresh out of college and entering our first jobs, we signed up for conventional savings plans like 401(k)s, mutual funds, and ETFs. We’re told that these plans are the best way to ensure our futures and make sure we’re taken care of in our senior years.

But these plans aren’t designed to bring wealth to the beneficiary and benefit those running the industry. There’s no way to get wealthy with these plans, nor is there a guarantee that you’ll even get enough money to live comfortably after you retire.

Daniel suggests taking your capital and investing in something that yields income. He thinks that investing in real estate is a much better way to build up savings for when you retire. You’ll create a passive income for yourself and be able to grow your wealth instead of waiting to see what you’ll get from funds that may or may not produce decent benefits.

Why Conventional Programs Are an Issue

People usually have a three-part plan: they have a 401(k) or equivalent from their job, their savings, and whatever they receive in social security. The average amount in a 401(k) is $58,000, which won’t last many people two years. Social security isn’t enough to cover the cost of living. Savings accounts aren’t worth much, as the interest rates are so low.

Simply put, these programs aren’t setting you up for a lot of comfort in the future.

Look at What the Wealthy Are Doing

One of Daniel’s best suggestions is to look towards the people who have the type of success you want to have. If you look to the middle class and emulate what they’re doing with their money, then you’ll stay in the middle class.

Instead, Daniel suggests looking to see what the wealthy are doing. When looking to the wealthy, he discovered that almost everyone with money was involved in some sort of real estate. That led him to get into investing.

Passive Income Is the Way to Go

Daniel has a slightly different opinion on passive income. He doesn’t suggest that people quit their jobs; instead, they should take the money they would be putting away for when they retire and invest it. The goal is to start with a small passive income with investments you can afford. Then keep putting your money back into it until you’re making enough to be financially free. From there, it’s up to you whether you want to quit your job and how you want to spend your money.

…But Passive Income Isn’t Always Passive

Some people will argue that property investment isn’t truly passive income. Active investing does involve some work on your part. You’ll spend time searching for properties, doing value-adds, and overseeing management.

Daniel feels that active investing is a small amount of work for what you get in return. Other types of investments that may feel more passive, such as stocks or REITs, won’t give you the same type of returns. The stock market is challenging, even for experts. REITs will give you some returns, but you’ll always be sharing with others.

If Others Can Do It, You Can, Too

Many people are reluctant to make bold moves, especially when it comes to their money. However, Daniel’s advice is to look around you and see how many people are finding success. If those people can do it, that means it’s possible. They don’t always have a special skill set — they are just determined to make their money work for them.

Find Someone Who’s Been Through It Before

Daniel is emphatic about working with people who are a few steps ahead of you, especially if you’re getting into an area where you’re not familiar. He tries to find someone who’s been through it at least once because he feels like he can learn from their experiences. Ideally, he likes to work with groups who were around during the 2008 crisis and survived.

Stick With What You Know

While many people will try to diversify and keep moving into new fields, Daniel suggests sticking with what you know. If you’ve found something that’s making you money, keep going with it. Become an expert and scale up from there. You stand to make a lot more money than dabbling in a lot of different types of investments.

Brutally Cut Your Spending

Daniel and his family didn’t have a lot of money when they first got started with their investments. They decided that building up a passive income was important to them, so they cut their spending as much as possible. You may have to forego luxuries like a new car or even expensive groceries for a while until you’ve grown your income.

Final Thoughts

Saving for when you retire is important, but it’s important that you’re making wise decisions with how you save. Conventional programs will only give you so much. If you’re aiming for comfort and true financial freedom when you retire, you should invest in properties and build up a passive income that will see you far into your senior years.

 

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How to Make Financial Freedom Your Reality in Just 10 Years

How to Make Financial Freedom Your Reality in Just 10 Years

There comes a time in our lives (or maybe a couple of these moments) when we pick up our heads, look around and realize that we aren’t where we thought we’d be by this point in time. Maybe it’s just before a milestone birthday or when one of your kids hits a milestone of theirs.

Maybe it’s at a rock-bottom moment where you’ve been passed over (again) for a promotion, your relationship is waning, and you feel like you’re always working. You ask yourself how on earth you got to this point and attempt to trace back your steps from years ago.

Sometimes we can’t quite pinpoint where it went wrong or what went wrong, but the glaring truth is that things don’t look the way we imagined when we were young, naive dreamers.

 

Why Are You Stuck?

Maybe you followed all the rules, got the degree and the corporate job, saved diligently into your 401(k), budgeted, and even snagged a couple of rental properties. Unfortunately, you’re still feeling held back, hampered by an invisible ceiling. In complete opposition to your grand vision in your twenties, you still managed to become a cog in the wheel, get stuck spending time to earn money, and the life you dreamt of seems a little out of reach.

What’s worse is, looking into the future, you can’t see how this path could ever change. Maybe a property appreciates, and you sell it; perhaps the stock market spikes, and your retirement savings get a boost, but then what? How is it protected? How can you depend on appreciation and Wall Street spikes?

You can’t. So, you start trying to crack the invisible code. You know there’s a way that the ultra-wealthy do things that must work, so you begin exploring how to get there.

Ryan D. Lee felt this same way. That was his story before he founded Atlas Wealth and Cashflow Tactics. You see, as Ryan says, most financial advice is archaic, and 97% of it is dangerous, misleading, or flat out wrong.  However, it’s what most of us are taught, and what so many of the financial gurus out there are peddling, thus what the majority of the world believes.

 

Your Most Valuable Asset, Revealed

It took Ryan a few years of suffering through a high-travel career, a diminishing connection with his wife and family because he was gone so much for work, and the 2008 stock market crash for him to step back and start to question the path he was taught to follow. Does any of this sound familiar or parallel to your experience?

The number-one thing you can realize is that YOU are your greatest asset. Now, that doesn’t mean you should silo yourself and struggle harder, longer, alone. That means you can and should harness the power of knowledge, connection, and innovation when it comes to your wealth strategy.

To get out of a rut — any rut — you’ve got to surround yourself with others who are inspiring, more intelligent than you, maybe a couple of steps ahead of you, and who share (or are already on their way to achieving) your same goals or desires. If you want to lose weight, surround yourself with really fit friends, a nutritionist, a health coach, yoga instructors, runners, and the like. Lifestyles and habits are contagious, and Ryan knew that, so he surrounded himself with people who craved financial freedom.

He began to examine how other successful, wealthy people lived and noticed that they have a team on which they rely. He immediately immersed himself into a mastermind/book club where the group read Rich Dad Poor Dad, The Creature from Jekyll Island, and Becoming Your Own Banker, and would discuss how they could implement these books’ principles into their lives.

 

Leveraging Life Insurance Differently Than “Everyone Else”

Once you cross into that alternate mindset of educating yourself and leveraging your relationships, you become unstoppable by the standard money myth-conceptions (Ryan’s words). Ryan and his now co-founder started to reverse engineer the banking system, explore new interest and appreciation-earning opportunities, and evaluate how they could increase their control while decreasing their tax liability.

Together, they learned a little-known way high cash value life insurance policies are used to create your own banking system. At first, the idea of using a life insurance policy while you’re still alive seemed ludicrous, especially as a part of a wealth-building plan, but the concept goes so much further than that. When a high cash value life insurance policy is set up and used properly, you can earn interest inside the account while also using the cash to propel your real estate investment strategy.

This is where the knowledge-gathering piece collides with the networking piece. First, you learn about the tools and how funding a high cash value life insurance policy can efficiently fund your real estate investments.

Next, leveraging your network of property management professionals, brokers, financing, insurance professionals, and other key relationships creates accessibility to the components needed for your accelerated wealth-building strategy.

 

Connecting the Dots

Maybe you’ve done the math and it’s already clear to you that $300K in your retirement account earning an average of 8% or even 10% or 12% per year just isn’t going to cut it. So, there are two options, right?

  1. Invest more principle.
  2. Earn more interest.

Wrong. This is the archaic way — the old way. This way is assuming your money can either be spent or saved, not both and definitely not at the same time. So, take a step back with me once more.

You already know real estate syndications are a great way to invest, earn great returns, reduce your tax liability, and protect yourself and your money from the volatility of Wall Street. Right?

So, combine that knowledge about real estate syndications with this fresh perspective on life insurance policies. An investment strategy that combines high cash value life insurance with real estate syndications opens up a new world of possibilities because it allows your money to work for you in two places simultaneously.

When you fully fund a high cash value life insurance policy, borrow against the policy, and use that to fund your real estate syndication investments, you’re successfully making your money work for you in two different places.

How?

The cash value policy continues to grow while your cash flow from the real estate syndication deal begins to trickle in. Suddenly you’re earning interest inside the life insurance policy AND getting checks in the mail. Mind. Blown.

 

Final Thoughts

You’re already on the right path because you’re here, reading this. But know this with all truth and conviction: Your success with investing well and achieving financial freedom depends on your ability to increase control over your cash, increase the appreciation and returns you’re receiving on your investments, decrease the risk you face (overall and per deal), and decrease your tax exposure.

Like you, Ryan craved time freedom. He wanted to be home with his family while also being confident that he could provide financially now and in the future. So, he became obsessed with implementing a set of core principles within his personal financial plan to achieve that goal as fast as possible. He now teaches others about the Core 4 and how to use them to create velocity with their money.

We’ve found that investing in real estate syndications with cash borrowed against our fully-funded high cash value life insurance policies is one of the best, most lucrative ways to make sure our money is working as hard as possible for us and not the other way around.

 

About the Author:

Annie Dickerson and her partner Julie Lam are founders of Goodegg Investments — an award-winning real estate private equity firm — and creators of the Real Estate Accelerator Mentorship Program. They are authors of the book Investing For Good and hosts of the popular Life & Money Show podcast: https://goodegginvestments.com/ 

 

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How to Achieve Financial Independence Through Passive Investing

How to Achieve Financial Independence Through Passive Investing

Passive investing is one of the best things you can do if you want to achieve financial independence and retire early (FIRE). In a podcast interview with an online blogger and radiologist, we looked at how passive investments helped him become financially stable following a horrible divorce. To protect his anonymity, we will refer to our guest as XRAYVSN.

 

He Lost Everything Before Rebuilding Again as a Passive Investor

Before his divorce, XRAYVSN was financially stable. He lost more than $1 million following the divorce, and his work as a radiologist was not enough to rebuild his nest egg. Commercial real estate and passive investments allowed him to regain the money he lost.

During his 2010 divorce, XRAYVSN spent $300,000 on just his legal counsel fees. By the time everything was done, his net worth was $800,000 in the red. At almost 40 years old, he was completely devastated. His life savings were gone, and he had nothing to look forward to.

Instead of giving up, he began deploying his income in intelligent ways. After a lot of research, he decided to use his earnings to generate passive income. Inspired by the White Coat Investor and Passive Income MD, he began investing in new income streams.

 

How He Achieved His FIRE Goals

Within the FIRE movement, there are different levels of independence. Lean FIRE is when you are able to cover your basic needs. Meanwhile, Fat FIRE is when you can take luxurious vacations and afford almost anything you want. At this point, XRAYVSN is between these two levels of financial independence.

There are a variety of ways that an accredited investor can make money, but XRAYVSN already had a day job. Because he spent so much time working as a physician, he did not want to get started with active investing. Soon, he began researching different real estate investments.

Unlike many FIRE fans, XRAYVSN already had some experience with real estate investing. Before the divorce happened, he had owned several condos. Unfortunately, managing the condos had taken up a significant portion of his time. He knew that he had no interest in becoming a landlord again.

Because of the way the Internal Revenue Service (IRS) taxes earned income, real estate investments were especially appealing. Real estate investments come with extra tax breaks. Each tax break saved XRAYVSN more money, which he could reinvest in real estate properties.

 

Real Estate Investment Trusts

He ultimately decided to use real estate investment trusts (REITs). If you do not want the hassle of being a landlord, a REIT is an excellent alternative. It is essentially a stock that is made up of real estate investments.

Basically, you start by investing your money in a REIT. Then, they invest your money in real estate properties. Each quarter, you are paid distributions based on the REIT’s earnings. While you get paid like a normal real estate investor, you do not have to do any of the work. Because REITs function like stocks, you can easily sell your shares if you need to.

Since REITs are essentially stocks, their value can fluctuate. If the stock market tanks, your investment can disappear along with it. As long as you do not plan on selling your shares in the near future, this is not a major issue.

 

Crowdfunding

RealtyShares and crowdfunding platforms allow normal investors to invest in major real estate properties. Before the Jumpstart Our Business Startups (JOBS) Act, wealthy households were the only people who could invest in certain properties. The JOBS Act made it possible for average investors to invest in these real estate properties.

With many crowdfunding platforms, you can get started with a minimum investment of just $5,000 to $10,000. These investments work by pooling funds from a variety of different investors. If you achieve a net worth of $1 million or more, then you can become an accredited investor. You can also achieve this status if you make $200,000 or more per year.

 

Securing a Syndicator

Accredited investing is designed for sophisticated investors. Once you achieve this status, the Securities and Exchange Commission (SEC) allows you to buy unregistered securities. The SEC assumes investors who reach the accredited level are sophisticated enough to understand the added risk that occurs when you buy unregistered securities.

XRAYVSN quickly attained accredited status, which meant he could get new opportunities through private syndicators. He reached out to these syndicators through their websites and arranged for interviews. Because of how they are designed, these investments typically require a lot more research than standard investments.

Private syndicators spend their time searching for investment ideas. When they find a good one, they send an email blast to their investors. Then, they will generally host a demonstration for investors. Most syndicators require a minimum investment of at least $50,000. These investments are also illiquid, so it is difficult to access your money after you have invested it.

Obviously, this means that you do not want to use these types of investments if you need your money right away. If you want to make a long-term investment, working with private syndicators is a good idea. People can also get started by learning about the program through Syndication School. Because there are good and bad syndicators, it is important to look for red flags before you start passive investing with them. If you are comfortable working with a certain kind of commercial real estate, you should find a private syndicator that works in that sector.

As you look at different syndicators, you should read reviews from people who have already invested with them. You should also look at their results. How do they compare to similar organizations?

Some syndicators like to inflate how much they earn, so watch out for this issue. If one apartment complex is twice as profitable as other complexes in the same area, you should be suspicious. The company needs to have a good explanation for why they are earning so much more money than everyone else. If they do not have a reasonable explanation, you should invest with someone else.

 

Forging Your Own Path to FIRE

In order to become financially independent, you need to look at your burn rate. This figure is the amount you end up spending on your lifestyle and living expenses each year. To retire early, you must be able to cover your burn rate each year. You need to make a passive income stream that can cover your burn rate. If passive investing brings in more money than your burn rate, then you can afford to live a more luxurious lifestyle.

Do not be discouraged if you cannot retire right away. Because of compound interest, your earnings will grow over time. In order to retire comfortably, you will need to save 25 times your annual expenses. This means that you will need $1.5 million in the bank if you need $60,000 a year.

XRAYVSN is working toward an even more conservative goal. Instead of pulling 4 percent out of his retirement savings each year, he plans on only using 3 to 3.5 percent. To achieve this goal, he is bringing in passive income through his blog, private syndicators, and commercial real estate.

As an accredited investor, he can access more investment types than the average investor. Despite his accredited status today, he originally started out with simple crowdfunding investments. Even if all you can do is start small, you can eventually work your way up to accredited investing and achieve your FIRE goals.

 

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What Your Financial Advisor Doesn’t Want You to Know

Financial advisors have historically played an important role in the financial planning industry. In the United States alone, there are hundreds of thousands of financial planners and advisors, each with varying specializations, experience, and portfolio preferences.

Many people like to work with financial advisors because, at least on the surface, these individuals seem to know quite a bit about finance. They offer you advice, help you pick assets to invest in, and answer the many questions you might have.

Unfortunately, however, many financial advisors will recommend investments that are in their best interests rather than your best interests. They may even discourage you from investing in lucrative, sound investments such as private placements because investing in such vehicles would yield them zero commissions.

Understanding how your financial advisor gets paid can help you recognize any biases that may be at play. If you met your financial advisor through a life insurance agency, for example, there is no doubt that they will sway you into investing in life insurance. This is not to say that all life insurance policies are necessarily bad, rather, that the recommendation was simply made with a strong degree of self-interest.

These direct conflicts of interest can create problems for unknowing investors. Below, we’ll discuss some of the things financial advisors don’t want you to know and explain why lucrative private placement opportunities are often overlooked and avoided.

 

Follow the Money

In the world of finance, nothing is free. Even if someone is offering you free information or a free consultation, they are likely only doing so to potentially sell you a product or service someday in the future. If you are working with a financial advisor, be sure to ask them how they get paid.

If you aren’t inclined to ask, I’ll just tell you. Financial advisors get paid in many different ways. Some get paid hourly, others get paid by commission, and some even get paid for the specific products they sell. They still get paid, even if you don’t. Think about that. If someone’s livelihood depends on their ability to recommend one product over an alternative, it’s pretty easy to guess what they are most likely to recommend. If their interests aren’t aligned with yours, then self-interest creeps in.

We’re certainly not suggesting that traditional financial advisors are malicious in any way, however, when interests are not aligned, things tend to go awry. This misalignment of interests is an industry-wide problem and is not something that should readily be dismissed or overlooked.

 

Yours or Mine

It’s obvious that many financial advisors, particularly those that work for a specific company within some facet of the financial industry can be easily pressured to push specific financial products even when it’s not the best investment for you.

But what many people don’t realize is that there may also be active forces preventing them from making specific recommendations. For example, investment vehicles that are often kept out of sight and out of mind are private placements. These assets can offer extraordinary returns for you, so what’s the problem? The problem is financial advisors make no commissions if you invest in private placements, so where is their incentive to encourage you to invest in these types of investments?

In fact, many financial advisors will actively speak out against private placement investments without ever clearly stating why. They might say they prefer more traditional ways to access global equity markets or blame illiquidity, but those reasons alone are insufficient to dissuade you from investing in some of the most lucrative and consistent investments available.

What they aren’t telling you is the main reason they make their specific recommendations: it is good for them, personally.

 

Financial Illiteracy

When you ask a financial advisor, “Why do you recommend this specific investment?” they’ll probably say something about expected returns, or diversification, or various other factors that can make a prospective investment appealing.

All of these things may be true. After all, they are well-aware of the game that they need to meet your baseline expectations if they want to continue working as your advisor into the future. However, more times than not, financial advisors are financially illiterate. Let me explain.

They may know their products because it’s their job to know, and it’s how they get paid. But how many financial advisors are well-versed in real estate investing? Not REITs, but actually owning real estate directly. How many know about private equity, real estate syndications, cryptocurrencies, or running a business? Not many.

It is still okay to listen to your financial advisor and they probably have some decent advice. But, at the end of the day, take the advice with a grain of salt, because you now know that they have underlying self-interests. Know that you are ultimately the one who has control over your portfolio and will be responsible for the outcome of your investing decisions. You will always be free to move your capital elsewhere if your advisor prohibits you from exploring a particular asset class you are interested in. Take control, your future depends on it.

Here are some additional insights from actual financial experts.

 

Financial Advisors Fear Losing Control

Most financial advisors have worked hard to be where they are and, like anyone, they do not want to be made obsolete. However, you can find profitable investment opportunities on your own. You can make investments and generate sizable returns without the need to pay someone a commission every time you want to make a trade or move funds.

Financial advisors are often hesitant to make that clear – that is, that they fear the veil will be lifted and that their profit-generating services will no longer be needed. The clout they’ve worked hard to establish can easily go away. You can take control of your own future and do a good job at it.

These financial advisors may be experienced, but they don’t know anything you can’t learn (rather quickly) on your own. For instance, if you find a private placement, such as a real estate syndication, that on a risk-adjusted basis appears to be an incredible opportunity, educate yourself and take action. Invest as the ultra-wealthy have for decades.

While financial advisors are not going away any time soon, their roles will continue to change. Today, the consumer investor are the ones who rightly have the power to control their own destiny. If this means investing in private placements or other alternative wealth-building vehicles, now more than ever, you are empowered to do it.

 

About the Author

Seth Bradley is a real estate entrepreneur and expert at creating passive income while still working as a highly paid professional. He’s the managing partner of Law Capital Partners, a private equity firm focused on multifamily and opportunistic acquisitions, and the host of the Passive Income Attorney Podcast. Get started building a future full of freedom by snagging The Billables to Abundance Bible at www.escapethebillable.com.

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How a Passive Apartment Investor Interprets a Schedule K-1 Tax Report

DISCLAIMER: THIS IS FOR YOUR INFORMATION ONLY. SINCE I AM NOT A TAX ADVISORY FIRM, I REFER ALL GENERAL TAX-RELATED REAL ESTATE QUESTIONS FROM PASSIVE INVESTORS BACK TO THEIR ACCOUNTANTS. HOWEVER, I WILL SAY THAT INVESTORS OFTEN SEEK REAL ESTATE OPPORTUNITIES TO INVEST IN DUE TO THE TAX ADVANTAGES THAT MAY COME FROM DEBT WRITE OFF AND LOSS DUE TO DEPRECIATION. BUT I DON’T INCLUDE ANY ASSUMPTIONS ABOUT THESE TAX ADVANTAGES IN OUR PROJECTIONS.

Apartment syndications remain an appealing investment for passive investors due to the myriad of tax benefits—the foremost being depreciation.

Fixed asset items (a long-term tangible piece of property or equipment that is used in operations to generate income and is not expected to be consumed or converted into cash within a year) at an apartment community reduce in value over time due to usage and normal wear and tear.  Depreciation is the amount that can be deducted from income each year to reflect this reduction in value.  The IRS classifies each depreciable item according to the number of years of its useful life.  It is over this period that the fixed asset can be fully depreciated.

A cost segregation study identifies building assets that can be depreciated at an accelerated rate using a shorter depreciation life.  These assets are the interior and exterior components of a building in addition to its structure. They may be part of newly constructed buildings or existing buildings that have been purchased or renovated.  Approximately 20% to 40% of these components can be depreciated at a much faster rate than the building structure itself.  A cost segregation study dissects the purchase/construction price of a property that would normally be depreciated over 27 ½ years—and identifies all property-related costs that can be depreciated over 5, 7, and 15 years.

If the expense of the construction, purchase or renovation was in a previous year, favorable IRS rulings allow taxpayers to complete a cost segregation study on a past acquisition or improvement and take the current year’s deduction for the resulting accelerated depreciation not claimed in prior years.

You can learn more about how depreciation is calculated, as well as the other tax factors when passively investing in apartment syndications, by clicking here.

Each year, the general partner’s accountant creates a Schedule K-1 for the limited partners for each apartment syndicate deal. The passive investors file the K-1 with their tax returns to report their share of the investment’s profits, losses, deductions and credits to the IRS, including any depreciation expense that was passed through to them.

Click here for a sample Schedule K-1.

There are three boxes on the K-1 that passive investors care about the most.

Box 2. Net rental real estate income (loss). This is the net of revenues less expenses, including depreciation expense passed through to the LPs. For most operating properties, the resulting loss is primarily due to accelerated deprecation. On the example K-1, the depreciation deduction passed through to the Limited Partner is $50,507, thereby resulting in an overall loss (negative taxable income).

Box 19. Distributions. This is the amount of equity that was returned to the limited partner. On the example K-1, the limited partner received $1,400 in cash distributions from their preferred return of distribution and profits.

Just because the LP realizes a loss on paper does not mean the property isn’t performing well.  The loss is generally from the accelerated depreciation, not from loss of income or capital.

Section L. Partner’s capital account analysis. On the sample K-1, the ending capital account is $48,093. However, this lower amount doesn’t reflect the capital balance that the limited partner’s preferred return is based on. The $48,094 is a tax basis, not a capital account balance. Thus, this limited partner wouldn’t receive a lowered preferred return distribution based on a capital balance of $48,094. From the operator’s perspective, depreciation doesn’t reduce the passive investor’s capital account balance.

The capital balance is technically reduced by the distribution amount above the preferred return (i.e., the distribution from the profit split), which is a portion of the $1,400 in the “withdrawals & distributions” box. However, operator’s deals are structured in a way so that the LPs continue to receive a preferred return based on their original equity investment amount, with the difference made up at sale.

The majority of the other accounting items on the K-1 are reported on and flow through to your Qualified Business Income worksheet.  The net effect of these items will be unique to each investor based on their specific situation and other holdings.

If you want to learn more about each of the individual sections and boxes, click here to review IRS instructions for the Schedule K-1.

To better understand your own tax implications on any investment, it is important to consult a professional who has an understanding of your overall finances so that they may give full tax advice.  Therefore, always speak with a CPA or financial advisor before making an investment decision.

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What Financial Reports to Send to Passive Apartment Investors

After closing on an apartment syndication deal, one of the responsibilities of the general partners (GP) is to provide the limited partners with ongoing updates on the investment.

Here is a blog post where we outline all the GP’s duties after acquisition.

One aspect of this passive investor communication is providing financial reports on the asset. Not all general partners provide financials to limited partners. However, when they do, there is an increase in trust between the GPs and LPs, which is the number one reason why passive investors chose to invest with one operator over another.

The purpose of this blog post is to outline the process of providing your investors with deal updates by sending them financial reports.

What Financial Reports to Send to Passive Investors

The reason to send passive investors financial reports, aside from increasing transparency and trust, is so that they know what is going on with the investment. The information provided in monthly or quarterly recap emails is a good start, but a spreadsheet with hundreds of data points paints a more detailed picture of the asset’s operations.

Ultimately, how often you send financial reports and the types of financial reports you send is up to you and the preferences of your investors.

The two most relevant financial reports to send to passive investors are the rent roll and the T-12.

A rent roll is a document or spreadsheet containing detailed information on each of the units at the apartment community, along with a variety of data tables with summarized income. The rent roll provides passive investors with a current snapshot of the investment’s revenue.

A T-12 is a document or spreadsheet containing detailed information about the revenue and expenses of the apartment community over the last 12 months. Also referred to as a trailing 12-month profit and loss statement, the T-12 provides passive investors with current and historical revenue and expenses.

A best practice is to send financials at least once a quarter.

How to Obtain Financial Reports

The first step in the process starts before you even have a deal. Most likely, the financial reports will be generated by your property management company. When interviewing property management companies, make sure you set expectations. First, ask them what type of property management software they use and if it can generate custom financial reports. Ideally, they provide you with a sample rent roll and T-12. If they do, how detailed are the reports? Is the T-12 broken down into specific line items? Does the rent roll list out all of the important metrics?

Here are examples of how detailed a rent roll and T-12 should be.

Assuming they generate the right reports, the next question to ask is “will you send me financial reports upon request” and “what is the lead time?” In doing so, you will know if they are willing to send you financial reports and how quickly (or slowly) you can expect to receive them.

How to Send Financial Reports to Passive Investors

One approach is to include links to download the financials in the monthly or quarterly recap emails.

Create a Dropbox folder for each of your properties. Each quarter, upload PDF versions of the rent roll and T-12 to the property’s respective Dropbox folder and include the links in the recap email. For example, include a sentence like, “Also, you can download the quarterly financials (current rent roll and profit and loss statement) by clicking here,” and the wording “clicking here” is hyperlinked to the financial reports.

Another more advanced and efficient option is to upload the financials to an investor portal. Rather than linking to the financials in your recap emails, you can direct the passive investors to the portal.

Before sending the financial reports, make sure that your resident’s and investor’s personal information is removed. Sometimes, the investor distributions will be included at the bottom of the T-12. Only include the line items above the net operating income. Also, make sure you remove the variance column from the T-12. Your property management company’s software may include a column that has the difference between the actuals and the project (i.e., the variance). To avoid confusion, remove the variance column and only send to investors upon request. Consider removing the names of residents for the rent roll too.

How to Handle Passive Investors’ Questions About Financials

Like any questions received from investors, if you know the answer, reply in a timely fashion. If you don’t know the answer, reach out to your property management company.

The most common question you will receive from investors will be about how the T-12 actuals compare to the projections you provided in the PPM. If you are not hitting your projections, speak with your property management company to determine why there is a variance and what is being done to solve the issue. The best responses to investor’s questions include a diagnosis of the issue as well as the solution which should already be implemented.

 

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Interest-Only Commercial Real Estate Loans – Potential Pros and Cons

As the name implies, when you secure an interest-only commercial real estate loan, the monthly debt service is equal to the interest on the principal loan balance. For example, on a $10 million loan amortized over 30 years with a 5% interest rate, the interest-only payment is $41,666.67. Whereas the debt service on a non-interest-only loan would be $54,486.03 (principal plus interest).

Generally, when securing a bridge loan, the debt service will automatically be interest-only. However, when securing an agency loan from Fannie Mae or Freddie Mac, you may have the option to receive one or more years of interest-only payments (even up to the full hold period for the most experienced borrowers).

When securing an agency loan and deciding whether to pay interest-only or pay principal plus interest from day one, here are some things to think about:

Potential Benefits of Interest-Only Payments

There are two main potential benefits to securing an interest-only period for a commercial real estate loan.

First is the higher cash flow during the interest-only period. When implementing a value-add business plan, you are forcing appreciation by improving the physical property and the operations to increase the net operating income. Typically, this process takes at least a year to complete. So, during this value-add period, the net operating income (and therefore, the cash flow) is lower. When you secure an interest-only loan, the lowered net operating income may be offset by the reduced debt service. As a result, you can use the extra cash flow to either reinvest in the property or, more likely, distribute returns to your investors. In fact, one of the best ways to achieve the preferred return during the renovation period is to secure an interest-only loan.

The second potential benefit of the interest-only loan is that you and your investors can receive cash sooner rather than later. The additional cash flow received during the interest-only period helps increase the IRR compared to receiving that cash at sale. Back to the $10 million loan example in the introduction, the difference between the interest-only payment and the principal plus interest payment is $12,819.36. Technically, all payments above the interest amount reduces the loan balance. So, rather than receiving that additional payment during the business plan, you would receive it at sale. Due to the time value of money, that $12,819.36 is worth more when received during the hold period than it would be worth in the future, say once the property is sold in 5 years. In addition, in the event of a massive reduction in property value, you and your investors will be much happier if you were able to receive those additional cash payments, especially if the value of the property is lower than the loan balance that would have otherwise been paid down.

Potential Drawbacks of Interest-Only Payments

There are three potential drawbacks to securing an interest-only loan.

First is that there is no principal paydown. As I mentioned above, this is also a potential benefit due to the time value of money. However, if the plan is to refinance or secure a supplemental loan after implementing the value-add business plan, the proceeds will be lower due to the fact that no principal was paid down during that period. Or, if the market cap rate increases and the value of the property decreases, you may become “underwater” on the mortgage and have to actually pay to sell the asset.

Secondly, once the interest-only period expires, the debt service increases. If you are not implementing a value-add business plan, unless the rental rates increase naturally, your cash flow will take a major hit once your debt service increases. If you are implementing a value-add business plan, you will need to increase the cash flow by an amount that is equal to or greater than the increase in debt service once the interest-only period expires. If you are unable to increase the cash flow as quickly or as high as projected, you may not be able to achieve your projected returns once the interest-only period expires.

Lastly, you may convince yourself to do a bad deal because of the lowered debt service during the interest-only period. For example, you may underwrite standard principal plus interest debt and the deal doesn’t meet your return projections. But if you underwrite three years of interest-only, the deal does meet your return projections. This isn’t a problem as long as you are conservatively underwriting the deal. Since you know the deal doesn’t make sense with a standard principal plus interest loan at the current net operating income, you need to be confident in your ability to increase that net operating income amount before the interest-only period expires.

Conclusion

Overall, interest-only loans are best when you are implementing a value-add business plan. As long as you are conservatively underwriting your deals and are confident in your rent premium assumptions, interest-only loans are a great way to distribute the preferred return to your investors while you are repositioning the asset.

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10 Ways to Promote and Market Your New Book

Whether you are a multifamily investor, fix-and-flipper, real estate agent, or any type of real estate professional, publishing an ebook or hard copy book is a powerful way to grow your business.

The main reason why is because whenever you publish a book, you instantly increase your credibility and reputation in the eyes of customers (buyers, sellers, investors, etc.).

“Wow, they’ve written a 450-page book on how to complete an apartment syndication. They must be experts.”

By positioning yourself as an expert with your book, you build trust with your customer at an accelerated pace. And as Bob Burg says in The Go-Giver, “All things being equal people will do business with, and refer business to those people they know, like and trust.”

He is a real-world example of the power of writing a book: I recently interviewed Max Keller of “Deals Chasing You.” On the podcast. He wrote the book on senior housing. When he sends direct mailers to generate senior housing leads, he includes a note that if they call, he will send them a free copy of his book. As a result of this simply tweak to his marketing, he quadrupled his response rate.

Writing a book = increased credibility = increase trust = more business.

We have previously written about the logistics on writing a book, which you can read here.

The purpose of this blog is to outline the best ways to promote your new book before and after it is published to ensure a successful launch, getting the book in front of as many of the right people as possible in order to maximize its impact on your business.

When creating a marketing strategy for a new book, it is important to keep top of mind that there are three parties involved in the publication of a new book:

  • The authors: you and any co-authors or ghost-writers
  • The end customer: the people who will purchase and benefit from your book
  • The contributors: anyone who contributed to the information in the book, including editors, formatters, the person who wrote the foreword, people who give testimonials, people who are features in the book, people who provided advice that was included in the book, etc.

Therefore, when you are thinking about strategies for promoting your book, how to tap into the self-interest of each party must be top of mind.

Each of the following strategies benefits either the end customer, the contributors or both. Obviously, the authors benefit regardless from the book sales.

We marketed our most recent publication, Best Ever Apartment Syndication Book, in 10 ways, which I will outline below. However, one strategy that we didn’t utilize for our syndication book but do plan on utilizing for the book we are currently working on (the working title is Best Ever Passive Investor Handbook) is giving the book away for free.

This is the strategy Max Keller implemented (discussed above). Giving a book away for free adheres to something we consistently talk about here – adding value for free.

When Max Keller receives inbound calls from prospective senior housing leads, he not only sends them his book for free but also directs them to the chapter or chapters that will address a specific problem or challenge they are facing. By going above and beyond for these callers before they’ve even expressed interest in selling allows him to receive exclusive deals with no other active buyers or competitors.

Max says his goal is to give away 1 million books!

This is even something that can help you generate book topics. Do you receive the same questions repeatedly from customers? Right a book on the subject. Whenever you receive an inquiry, rather than answering the question (or in addition to answering the question), offer to send them the book for free.

As I mentioned above, we plan on utilizing this strategy for the passive investing book we are working on. Passive investors ask similar questions when presented with opportunities or when initial inquiring. Therefore, we are writing the go-to book on passive investing and will send a copy to investors.

In addition to sending the book for free, here are 10 other ways to promote a new book:

1. Social Media

One of the first ways to start promoting a new book is on social media. In fact, you can start marketing your book on social media before you’ve written a single word.

Here are some examples of social media posts ideas pre-launch:

  • Announce the topic of the new book you are writing
  • Ask for feedback throughout the process, like titles, questions to address, cover designs, etc.
  • Provide frequent updates on your progress (i.e., outline is done, first chapter is done, 50% done, etc.)
  • Provide advice on writing a book that you have learned along the way.

As an example of this last point, we created a post where I posted a few lessons he learned on how to effectively overcome writer’s block.

The purpose of pre-launch promotion activities is to engage your audience and would-be purchasers in the process of writing the book. That way, they feel as if they have a stake in the book since they were involved in its creation process. Plus, they are aware of the book and what will be included far in advance, which increases the chances of them buying (and maybe even promoting the book themselves).

Once the book is published, you can create a post on social, announcing that the book is now available for purchase. On Facebook, you can create a paid advertisement for the book. A 30 to 60 second spoken video explaining what people will learn from the book is the most effective type of Facebook advertisement.

You can also use social media to share some of the other promotion strategies I will outline below.

2. Pre-Order Page

Another effective pre-launch promotion strategy is to allow buyers to pre-order your book.

How to tactically setup pre-orders will depend on how you publish your book. If you are working with a publisher, they will likely need to be the ones who setup the preorder process. If you are self-publishing on Amazon, click here for the process we used to set up preorders.

Once the preorder page is live on Amazon (or somewhere else, again, depending on the publisher), you promote the page on social media.

3. Book Page

Creating a book page on your website is another way to promote your book. The timing of the book page can coincide with the preorder page going live.

Here are examples of the book pages we created for our three books:

Your book page needs to answer the question, “why should I buy this book?” Therefore, it should give would-be buyers an exclusive look, a sneak peek into the valuable information they obtain.

4. Free Giveaways

One of the benefits offered to those who pre-order the book, and something that should be presented front and center on your book page, is a free giveaway.

The free giveaway should be one or more resources above and beyond, yet related to, the book.

For example, for those who pre-ordered our Best Ever Apartment Syndication Book, they received eight free documents. We asked people to email us their receipt of purchase and in return we emailed them the documents.

I think this is the best strategy for promoting a new book. People are more incentivized to pre-order the book because of the fear of missing out (FOMO). Therefore, while writing your book, constantly think about excel calculators, PDF guides, eBooks, etc. you can create and give away.

So that people continue to purchase the book after it is published, you can still giveaway completely different documents or a portion of the ones given away to those who preordered.

Another twist on the free giveaways is to create a contest where people can win a free signed copy of your book. For example, when Theo and I used to do weekly Follow-Along Friday podcast, we did a Best Ever Trivia Question of the Week. The first people to email us (or comment on the YouTube video) the correct answer received a free, signed copy of our first book.

5. Reviews

For the people who organically find your book (i.e., people who are not already in your audience) will make their purchase decision on the reviews – both the quality and quantity. Therefore, you want to obtain many quality reviews as fast as possible after launch. The most effective way to accomplish this is to get reviews before the book is published.

You don’t want fake or generic reviews. These turn off would-be buyers. Instead, to ensure that the reviews are genuine, send a PDF of the book to people before it is published and ask them. Tell them when the book will be published and ask them to leave a genuine review within a few days of launch. Then, once the book is launched, follow-up with that person to make sure they left the review.

They benefit because they get access to your book before it is public for free.

For the Best Ever Apartment Syndication Book, each person on our team was responsible for getting at least five reviews and then following up to make sure those reviews were posted.

Once the book is published, you can generate even more reviewed by leveraging another free giveaway. For the Best Ever Apartment Syndication Book, those who left a review and emailed us a screenshot received a free document.

We were able to generate over 300 reviews for the Best Ever Apartment Syndication Book using this strategy.

6. Testimonials

Obtaining and putting testimonials in your book and/or on your book page is a great way to get other people to promote your book. Therefore, for whatever you are writing about, get at least five people who have already benefited from the advice in the book to write a testimonial. Or, even better, get one person who is well known. For example, I was able to get a testimonial from Barbara Corcoran of Shark Tank on my first book and Brandon Turner on my second book, which were featured on the front cover of the book.

They benefit by having their name and business included in a best-selling book. You benefit because you can use the testimonials to promote the book.

You can include the testimonials on your book page too. Then, people who view the page will not only learn what they will learn by reading the book, but also how the advice has already helped someone else achieve success.

Additionally, the people who wrote the testimonials are more likely to share the book on their social media and other platforms, allowing you to tap into their audience.

7. Foreword

You can use the foreword to promote your book in the same way as the testimonials. Except the person who wrote the foreword is even more likely to share the book with their audience. The foreword is usually multiple pages long compared to a one or two sentence testimonial, and their name is oftentimes included on the cover.

For example, Master Platinum Coach and former Tony Robbins’ Master Coach Trevor McGregor wrote the foreword to the Best Ever Apartment Syndication Book. As a result, we were able to get our book and name out in front of his high performing, large audience.

8. Other Contributors

In addition to the people who wrote the testimonials and foreword, anyone else who contributed to the book can be a promotion source.

This was how we were able to get exposure for our first two book – Best Real Estate Investing Advice Ever Volume I and II. For both books, each chapter was dedicated to a real estate professional I interviewed on my podcast. Once the book was published, nearly all of them shared it with their audience. And why wouldn’t they? The book was basically a biography of their investing careers and their Best Ever advice.

Other contributors that can promote your book, as I mentioned in the introduction, are:

  • Editors: the proofreader and/or copy editor may share the book with their audience to promote their own editing services
  • Designers: the people who designed the cover and/or any interior designs may also share your book to promote their own design services
  • Acknowledgements: anyone who helped in any other way with the book are usually included in the acknowledgments section. Since their name is included in the book and they benefited the creation of the book, they may share it with their audience

Overall, the more you can include other people in the book, the more potential promoters you have once the book has been launched.

9. Your Thought Leadership Platforms

Using a similar approach to promoting your book on social media, you can promote your book on all your thought leadership platforms, like your newsletter, podcast, blog, or YouTube channel.

Once the book is published, you can do a mini-series about the book. For example, Theo and I did a 10-part podcast series summarizing the Best Ever Apartment Syndication Book.

10. Other People’s Thought Leadership Platforms

Another way to tap into other people’s audiences is to promote your book on their platforms. The simplest approach is to be interviewed on someone else’s podcast. You would want to make sure you request that the episode air the week of the book launch.

In addition to providing a sneak peek into the content of the book, offer to giveaway a free document to anyone who buys the book or provide an exclusive discount code.

Once the interviews are live, share them on your social medial and other thought leadership platforms.

In Conclusion – Be Creative

My last piece of advice for promoting your book is to be creative.

The examples above are the things we did to market our three books. But there are countless more ways to increase the exposure of your book. So, for each of the 10 categories, brainstorm other ways you can leverage them to promote your book.

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BEC 2021 Goes Virtual During Pandemic

Well folks, we have to acknowledge that COVID-19 isn’t going anywhere…at least not anytime soon. As a result (and as you may have noticed), BEC 2021 will be held virtually, for the first time, due to COVID-19. And, while we are disappointed not to be together in person, we are excited to funnel all our efforts into a virtual networking experience like no other. Seriously. As soon as you sign up, you will start reaping the benefits.

What do I mean? We really had to think out of the box on this one. The big question was: How can we make a networking event successful in a virtual environment? The Best Ever Real Estate Conferences are great because they provide attendees with the opportunity to network with fellow investors and industry influencers from around the world. That is it’s greatest benefit and we know how critical that is to you and your business.

In order to offer all attendees the opportunity to share business strategies, meet high net-worth individuals, and learn something new, we came up with a solution, several in fact, that I think you will love.

We’ll have video conferencing and chat rooms dedicated to hundreds of different networking topics. If you want to meet like-minded folks from around the country, if you want to find a partner, deal, or money from the comfort of your home office, or if you just want some good old fashioned new conversations in a world devoid of connections, then this virtual event is a can’t miss.

Exclusive to this year’s virtual event, when you sign up you will be thoughtfully placed into a Mini Mastermind group with your fellow attendees of groups no bigger than 8 people. No other conference provides you the opportunity to connect so intimately and learn as thoughtfully from your fellow attendees this far in advance from the actual date of the event. We’re making the virtual networking easy for you this year. The Mini Mastermind groups start as soon as you sign up, so make it count and register now.

Additionally, in the months leading up the conference, we’re offering all of our ticket buyers free access to exclusive monthly webinars discussing topics such as the current political climate and how the incoming Biden administration‘s decisions on a range of issues could impact the commercial real estate market and industry directly.

So, while 2021 has presented us with challenges from uniting in person, we are going to continue building the essential dialogues and connections in the world of real estate. We are looking at this as an opportunity to expand our network to include those that normally would be unable to attend and offer exciting new elements made possible by the virtual environment.

To find out more about BEC2021, visit www.bec2021.com.

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Kevin Riordan Shares Bold Insights on Institutional Investing

You may face a day when the funding needed for your target real estate deal merits an institutional investor. Though this is a sign of success, it can be daunting if you are unfamiliar with raising institutional equity. Real estate investor and longtime pension fund executive Kevin Riordan explains how to begin. As a guest on the Joe Fairless Best Ever Show podcast, he summarizes institutional raising and what entrepreneurs seeking equity can expect.

About Kevin Riordan

Kevin has deep institutional expertise stemming from extensive business and Wall Street experience. He took a commercial mortgage REIT, Crexus Investment Corp., public in 2009 and knows the process firsthand. A full-time professor of real estate at Montclair State University, Kevin grounds his investing in accounting and finance mastery.

Kevin’s career spans 30 years of institutional investing, focusing on raising capital for commercial real estate. As a young CPA, he moved from the accounting group to real estate at work after hands-on experience making transactions. At age 30, he moved to TIAA CREF, a pension fund for educational institutions, and broadened his investment analysis and real estate deals experience. Kevin leveraged 20 years there to create initiatives merging public capital with commercial real estate.

Kevin sees two sides to the business of providing institutional capital for equity. One side is through joint ventures with property developers handling the operations. The other aspect is funding entrepreneurs planning to buy or develop properties.

We Are the Money: The Equity Side

During his tenure at TIAA CREF, Kevin formed many joint ventures with real estate operators. The total project costs ranged from $12 million to $30 million, and the institution would cover up to 100 percent of the funding.

A typical partnership structure has the equity investor receiving a preferred return until reaching a hurdle rate. A hurdle rate is the minimum acceptable rate of return that an investor expects. At this point, the property developer receives a promote, which is an amount above the developer’s contribution. The contract should contain the exact terms agreed to.

Project costs vary with the type of property built. Kevin recalls one apartment building with 210 units in a quaint northern town that cost about $14 million. In contrast, a downtown Atlanta development with some construction challenges ran closer to $29 million.

The project begins with a construction loan to start operations. The institution uses its capital to pay off the loan and shares ownership with the developer. This arrangement grants the institution a preferred return on investment and access to the property’s initial cash flow.

Kevin provides an example of how these transactions typically work. If you put up capital of $1 million at a 6 percent return, your preferred return would be $60,000. The property’s first $60,000 return goes to you, and you and the developer split subsequent gains.

Funding Entrepreneurs: The Buy Side

What if you are a multifamily property investor seeking additional funding and not a real estate developer? Kevin speaks to this situation, too. Many investors start by using their financial resources and then raise funds from friends, family, and professional networks. They may top out and need to raise more capital to pursue their target transaction. Individuals often reach this point when they’ve rolled proceeds from multifamily properties into larger projects and face steeper equity requirements to continue growth.

When institutions invest in these types of projects, the funding is typically in the form of a mortgage instrument that allows the entrepreneur to buy a property or begin development. In return, the investor acquires a coupon or share of the mortgage debt.

If you plan on approaching an institution for capital, you want to present yourself and your business plan in the best possible light. Serious potential investors will conduct due diligence on you as a candidate and on your proposed projects. Kevin shares tips on how to prepare.

Document Your Track Record

A potential investor will first ask you, “What have you done?” The institution’s top concern is that you have a successful track record. Document and quantify your achievements and be prepared to discuss them.

Here are some foundational questions to be ready for:

  • Which transactions have you done?
  • What was your role in each?
  • How did each investment perform?
  • How were the deals structured?
  • Who were the other partners?

As in a job interview, expect to walk a serious investor through your process on at least one deal.

Create a Detailed Plan

Kevin describes his experience taking Crexus Investment public and meeting with major institutional investors for the first time. He had worked for a large pension fund and was now on the other side, taking his first company public. When visiting Fidelity Investments, BlackRock, and other large players, he found their concerns shared a common thread. In addition to his track record, they wanted to see a detailed and thorough plan.

Kevin stresses that despite differences in scale, multifamily property buyers and institutions must perform similarly to succeed. Nonetheless, the transaction must meet a minimum equity threshold for institutions to consider it. He notes that a $500,000 deal, a hefty commitment for most individuals, is too small for institutions.

Approach Investors at the Right Time

If you are considering institutional equity for your next project, should you approach investors before or after entering a transaction? Kevin suggests working with investors first to secure funding. At this point, they will evaluate you based on your track record and business plan. Ideally, you’re proposing adding one or two zeros to a solidly performing portfolio.

The alternative is to proceed with a deal on a contingency basis. One drawback of this strategy is that you may sacrifice some credibility with partners who prefer to have funding locked first. Another potential issue is not obtaining equity in time or being denied altogether. Lining up institutional financing first is a cleaner strategy.

Prepare for Due Diligence

Let’s assume you have passed an institutional investor’s due diligence, and you have the green light to put together a deal. The institution will draft a profile of your project, and funding is contingent upon meeting the requirements. Your job is to find or develop a suitable property and to check all the associated boxes, as Kevin puts it.

The institution will expect your project to satisfy given criteria such as:

  • Property location
  • Asset type
  • Expected rate of return
  • Deal structure

After analyzing the target project in depth, you should be prepared to meet the checklist. However, institutional investors also vet your company’s suitability for executing the project and managing it for the long haul.

Kevin emphasizes that investors assess a company holistically, looking for breadth as well as a compelling investment story. They want to understand how your business’s core people and operations will drive the project’s success. To do this, they look at history as well as current circumstances. For example, did your company triumph over a setback, such as a regional downturn or sudden loss?

Kevin suggests preparing for an evaluation of your past and present operations and any principals besides yourself.

Areas of scrutiny include:

  • Accounting systems
  • Reporting
  • Operating agreement or articles of incorporation
  • Other company principals
  • Financial history
  • Response to adverse conditions
  • Plan for operating the new property

How to Find Institutional Investors

Suppose you have your CV, company, and investment plan in place but have no institutional contacts. How do you reach out to these large equity investors?

Kevin suggests you partner with an intermediary such as a real estate consultant or mortgage broker. Many of these professionals arrange equity as well as debt and can facilitate the right introductions. When contacting mortgage brokers, for example, ask whether they work with institutional equity.

You and the institution will benefit from an intermediary’s services. Institutions prefer this approach because it weeds out the deluge of nonstarters and helps identify quality prospects. As an entrepreneur new to the process, you will gain valuable guidance from a high-caliber consultant or broker.

Make Your Bold Move

What is Kevin’s best advice for real estate investors new to institutional equity? Paradoxically, it is to act boldly while sensibly mitigating risk.

Kevin refers to a personal lesson learned. Following the Great Recession, he could have purchased $2 billion of Barclays Bank mortgage debt. Instead, Kevin bought only $750 million and left a significant profit on the table. He attributes the decision to caution over boldness.

If you haven’t already, you will eventually encounter a deal that seems like a fortune-changer. You will probably need to move quickly and irrevocably. According to Kevin, the key is to balance bold action with a clear understanding of the risks in a given investment opportunity. These decisions are always challenging, but isn’t that the fun?

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47 Recessions and Counting – Are You Prepared?

Did you know the United States has had 47 recessions dating back to the Articles of Confederation? The first started not long after the revolutionary war. In the 1800s a recession would occur every 3-4 years on average and in the 1900s they began to occur about every 4-5 years. 

In 1913 the Federal Reserve was created and the US Government began experimenting with trying to stop recessions from happening. Sadly, they have been unsuccessful in stopping them; however, the good news is we now only have recessions every 10 years or so… what a relief.

Why Not Prepare?

Stoicism (an ancient philosophy founded in early 3rd century BC) teaches us that there are things in life in our control, and there are things which are out of our control. The key is to focus on what we CAN control. What the government will propose, how the stock market will perform, and what the Federal Reserve will do are primarily out of our individual control; however, you and I can control our behavior, decisions, and actions. Therefore, we can take action and decide to be prepared. 

PS – if you haven’t read my blog Stoicism & Real Estate – How To Be A Stoic Investor check it out HERE

There Are Two Types of Preparation to Consider

  • Personal – (Health, Safety, Food, Water, Shelter) 
  • Financial – (Diversification, Multiple Income Streams)

Personal Preparation 

In the last recession 2008-2009 over 6,000,000 people lost their homes and jobs as their 401(k)s disappeared into the abyss. Though in terms of personal preparation, many Americans had a “Plan B”. Many doubled up living with friends, relatives or found places to rent. For the large majority, food, water, shelter, safety and health were not the biggest challenge; this was a financial crisis.  

Financial Preparation

When COVID-19 hit the United States financial sector this past March, the stock market collapsed. What did people do? Most ran to grab toilet paper, food, water, and gasoline. How many people ran to buy stocks at a 30% discount? 

Statistically speaking, Americans hit hardest by The Great Recession and this year’s Coronavirus Recession only had one source of income; a job. Imagine only having one source for water. What would happen if that source were taken away? Because of this possible risk, we have hundreds of sources of water in the United States from rivers, aqueducts, rainfall, underground springs, imported bottled water and so on. So why not create multiple income sources to prepare for the risk of having one single source taken away? Having one income stream going into a recession means you are vulnerable and potentially unprepared for what could happen. Even the best economists in 2019 did not predict a Worldwide shutdown in 2020. 

The Solution 

Whether we experience a quick recovery or a multi-year recession in the years ahead, there will be another recession around the corner and many more throughout our lifetime. We can’t avoid them from happening and it doesn’t help to get angry when they occur. The best thing we can do is be prepared and create multiple income streams, so we have a safety net in the event that 6,000,0000 more people lose their homes or jobs the next go-around and we find ourselves among the unlucky ones. 

Never depend on single income. Make investments to create a second source – Warren Buffett

The average millionaire has 7 sources of income – Fact

To Your Success

Travis Watts 

 

 

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Real Estate Investing Advice from 7 US Military Veterans – Happy Veteran’s Day

Many former US military service members become real estate investors after transitioning to civilian life.

Discipline, a strong work ethic, loyalty, collaboration, leadership, effective communication, problem solving and many more skills obtained in the military are also beneficial to growing a real estate business.

Additionally, because of their background, they bring a different perspective to real estate investing – things that civilians like me may not have thought of. Fortunately for you and me, many veterans have come on the podcast to share these unique insights.

In honor of Veteran’s Day, here is the Best Real Estate Investing Advice Ever from 7 US military veterans interviewed on the podcast.

1. Think Big, Act Small

Seth Wilson: Founder and Managing Director of Clarity Equity Group

Military experience: Four-time combat veteran of 14 years, and currently serves in the Missouri Air National Guard as a pilot of the C-130 tactical airlift aircraft

Episode: JF2208 Veteran To Founder

Best Ever Advice: Thing big but act small. When setting goals, always aim high. But make sure that you paying attention to the details and taking massive intelligent action every single day in pursuit of your goal.

2. Get Out There and Take Risks (That Won’t Destroy You)

David Pere: Founder of From Military to Millionaire

Military experience: US Marine Corps since 2008

Episode: JF2102 From Military to Millionaire

Best Ever Advice: Just get out there, do it, and take risks. Having a safety net (in David’s case, his job in the military) can give you more confidence to take greater risks. But, David did put a ceiling to the level of risk one should take – if you take a risk and fail, it shouldn’t utterly break you. That is, you should be able to mentally and financially dust yourself off, recover, and get back in the game. The greater risks you can take, the larger the payoff.

3. Find Your Own Unique Niche to Reduce Competition

Phil Capron: Multifamily investors and Senior Mentor with Michal Blank

Military experience: Naval Special Warfare Combatant Craft Crewman

Episode: JF1984 From the Military to Multifamily

Best Ever Advice: When in the military, Phil’s smaller special ops unit did the missions other crews weren’t able to. The other, bigger units lacked the tactics, training, equipment, or personnel. Similarly, Phil pursues deals and strategies that other, large operators aren’t willing or able to do.

Whatever the big operator’s investment criteria is his is the opposite. As a result, he has access to deals that they don’t have access to, which has allowed him to do deals in competitive markets.

Therefore, if you are having a hard time finding a deal, ask yourself what you can do differently to create a niche for yourself with minimal to no competition.

4. House Hacking and the Real Formula to Success

Eric Upchurch: COO and Co-Founder of Active Duty Passive Income and Senior Managing Partner at ADPI Capital

Military experience: Army Special Operations

Episode: JF1890 From Military Life to Civilian Work & Real Estate Investing

Best Ever Advice: First is to use the VA loan if possible (the similar option for civilians is the FHA loan). Zero (or minimal) money out of pocket for a cash flowing asset. Target a four-plex, live in one unit for at least one year and one day, and repeat. You will live rent free(ish) and/or generate cash flow each month.

Second was Eric’s real formula to success: “Learn, network, add value, take action. If you do those things over and over again, success will hunt you down.”

5. Always Follow Through with Commitments

Jamie Bateman: Founder of Labrador Lending

Military experience: Captain in Army Reserves

Episode: JF2224 Note Investing Strategies

Best Ever Advice: Jamie’s best ever advice was three-fold. First is to focus on your strengths and outsource your weakness to others. Second is to consistently think about how you can add value and contribute to something bigger than yourself – both in business and your personal life. Third is to just do what you say you are going to do. Keeping your word is very important. There are many people who make a commitment to do something and then disappear, never follow-up, or follow-up too late.

6. Set 10X Goals Based on Your Potential, Not Current Abilities

Vincent Gethings: Co-Founder and COO of Tri-City Equity Group

Military experience: 14 years in Air Force

Episode: JF2204 Investing While Overseas

Best Ever Advice: Set goals based off of your potential and not your abilities. Many people have limiting beliefs, which force them to set goals based on what they think they can accomplish based on their current experience, education level, relationships, etc. As a result, they set the bar extremely low. They use the SMART (specific, measurable, achievable, realistic, and time-based); Vincent hates SMART goals because of the R, realistic.

Instead, Vincent is more of an adherent to Grant Cardone’s 10X rule. Set big, scary, audacious goals, and then take massive action toward them. Don’t be realistic, because that doesn’t give you any chance to grow.

7. SHUT UP!

Bill Kurzeja: Owner and Founder of Professional Success South

Military experience: 8 years of service as a Sergeant

Episode: JF2155 sales Skills to Improve Your Business

Best Ever Advice: Shut up and listen. We have two ears and one month, so use them accordingly. In sales, most of the time people will tell us exactly what they want and how to win them over. We just need to listen, use the information, and apply it back. This starts by setting the table – that is, proper preparation beforehand, which includes research and practice.

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Top 10 Changes For Real Estate Investors – Under The Biden Tax Plan

As we prepare for the next President of the United States to take office, you might be wondering how the new tax proposals from President-Elect Joe Biden could affect real estate investors. In this report, I highlight some of the proposed tax changes that would affect both real estate investors and business owners, according to the tax plan Biden released before the election.

Overview

Joe Biden has proposed to eliminate many components of the Tax and Jobs Act (TCJA) which was implemented in 2017 by President Donald Trump. The TCJA was primarily a tax reform to help stimulate the economy by reducing corporate tax rates and provide additional tax incentives to real estate investors and businesses. Now with the possible reversal of this tax reform and other proposed changes, let’s uncover the potential real estate implications.

 Top 10 Changes For Real Estate Investors

 #1 Elimination of bonus depreciation – a tax incentive (part of the TCJA) that allows a business or real estate investors to immediately deduct a large percentage of the purchase price of eligible assets, rather than write them off over the “useful life” of that asset. For example, real property improvements (like landscaping) have a depreciation period of 15 years and qualify for bonus depreciation. If you spend $10,000 on landscaping improvements for a rental property, you can use bonus depreciation to deduct the entire cost in the year you spend the money. Other items that may qualify for bonus depreciation include the purchase of furniture, appliances, and other real estate property improvements.

#2 Eliminate 1031 Exchanges – a 1031 exchange is a swap of one investment property for another that allows capital gains taxes to be deferred. This is a popular real estate tax strategy that has been in place since 1921 in the United States.

#3 Raise long-term capital gains tax rates for high-income earners. Long-term capital gains tax would increase for those earning over one million dollars a year (taxed at regular earned income rates rather than long-term capital gains rates). As it stands right now, the top tax bracket for long-term capital gains is 23.8% if you include the (NITT) “net investment income tax” of 3.8% which is applicable to high-income earners. Biden has proposed raising the long-term capital gains tax brackets to 43.4% for those earning over one million dollars per year.

#4 Eliminate the step-up basis. This is essentially a “death tax”. Let’s say your parents bought a house in 1970 and paid $50,000 for it, and today the house is worth $500,000. If your parents were to pass away and leave you the sole beneficiary of the house, there is a step-up basis law in place which allows the original cost basis ($50,000) to “step-up” to today’s full fair market value for tax purposes ($500,000). If you were to sell the house the next day for $500,000, there would be no tax due on the $450,000 “gain”. Under Biden’s tax proposal, this step-up basis would be eliminated, and therefore, you would be responsible for the tax due on the $450,000 “gain”.

#5 Implement a $15,000 first-time homebuyer tax credit. In 2008, the Housing and Economic Recovery Act sought to encourage Americans to purchase homes by creating a tax credit worth up to $7,500 for first-time buyers. The next year, Congress increased the amount to $8,000. The purpose was to encourage homeownership and stimulate the US housing market during The Great Recession. Biden has proposed a similar plan, but would nearly double the tax credit amount. This time, the purpose would be to allow affordability and accessibility to first-time homebuyers rather than stimulate the housing market.

#6 Phase out QBI (Qualified Business Income Deduction) for income earners making over $400,000. QBI allows eligible self-employed and small-business owners to deduct up to 20% of their qualified business income on their taxes. This could affect a large number of real estate projects and businesses.

#7 Reduce the estate tax exemption from $11.18 million to $5 million. The Tax Cuts and Jobs Act doubled the estate tax exemption to $11.18 million for individuals and $22.36 million for married couples. This means a person can pass away with $11.18 million dollars in assets and not have an estate tax due; Biden has proposed that this be reduced to 5 million dollars. This would largely affect owned assets including real estate and businesses.

#8 Raise corporate tax rates to 28% from the current 21% level. Starting in 2018, the tax law radically cut the corporate tax rate paid by C corporations from 35% to 21%. There is also a proposed 15% minimum tax for corporations with profits of $100 million or higher. This minimum tax is structured as an alternative minimum tax; corporations would pay the greater of their regular corporate income tax or the 15 percent minimum tax. Note, net operating loss (NOL) and foreign tax credits would still apply. This change would primarily affect publicly traded companies, but also some real estate businesses.

#9 Raise the top federal income tax bracket back to 39.6% from 37%. This would affect income earners who earn over $400,000 per year. Though this is not directly tied to real estate, many accredited real estate investors are high-income earners and could be affected by this change.

#10 Social Security tax increase for high income earners. As it stands today, the 12.4% Social Security tax stops kicking in once you earn more than $137,700 per year. The Biden proposal would have this tax kick back in for any income earned over $400,000. Though this is not directly tied to real estate, many accredited real estate investors are high-income earners and could be affected by this change.

To Your Success

Travis Watts

 

Travis Watts and his affiliates do not provide tax, legal or accounting advice. This article has been prepared for informational purposes only, and is not intended to provide, and should not be relied on for, tax, legal or accounting advice. You should consult your own tax, legal and accounting advisors before engaging in any transaction. Please note that all material is subject to change and is subject to interpretation.

 

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Stopping Self-Destructive Behaviors: Mindset Myth Debunked

Success is 80% psychology and 20% mechanics. 80% mindset and 20% action. 80% thinking and 20% doing. 

What does this mean and why is this principle universally accepted in real estate investing?

Simply put, the amount of time spent on your business is not directly proportionate to the success of your business.

Someone who works 12 hours days is not by default going to be more successful than someone who works 12 hour a month. 

Trevor McGregor, my personal coach, talks about the events leading up to action. First, there is a thought. Then, there is an emotion. Then, there is an action (or no action). 

The actions we take are based on our thoughts and resulting emotions, every single time.

Therefore, our quality of thought (i.e., our mindset) is the only factor that determines our actions. So technically, success is 100% mindset.

Whenever I speak with someone on the Best Real Estate Investing Advice Ever show and the topic of mindset comes up, I always want to know what actions listeners can immediately take in order to improve their all-important mindset.

Recently, I spoke with a guest who provided unique insights into how we can effectively improve our mindsets and ultimately stop self-destructive behaviors. The reason it was unique was because it goes against the conventional wisdom – that we can improve our mindsets by ourselves. No help is required. All we need to do is journal, mediate, or work more and BOOM, our problems are solved.

However, this is impossible. 

As I stated above, all actions are caused by our thoughts. There is no getting around it. Good thoughts lead to good action. Bad thoughts lead to bad action. Therefore, to overcome bad habits, you need to alter the cause – the bad thoughts.

Since all you have are your thoughts, how can you overcome your bad thoughts with your bad thoughts? It is not. Bad thoughts beget bad thoughts beget even worse behaviors.

That is why the help of outside factors is the only way to transition from bad thoughts to good thoughts. 

There are many obvious ways to accomplish this, like books, seminars, and mentorships. But Vahan Yepremyan provided a unique approach during our interview.

He said to ask someone close to you “which of my actions are holding me back from being successful?” Rather than attempting to subjectively determine your had habits, enlist the help of an objective third-party. Ideally someone who knows you extremely well and is more successful than you.

Once you’ve identified your bad habits, you need to determine if the cause of the habits are based on fact or fiction. 

A simple example is public speaking. Let’s say you ask an investor friend “which of my actions are holding me back from being successful?” and they say, “you aren’t picking up the phone enough to cold-call apartment owners” or “you have not started that thought leadership platform yet”.

Your immediate thought is, “well, that’s because I am afraid of speaking to stranger.” 

What is your justification for that fear? And what is the evidence for that justification. 

Maybe you are afraid to say something stupid. Well, have you said something stupid while public speaking in the past? And if so, what were the ramifications? Unless it killed you (which I assume is not true since you are reading this blog post), then your justification is usually based on a fictional, fabricated story, or at best partial truths.

Creating a new story based on reality may be as simple as becoming aware of the false one. Other times, it may require further help from outside factors. Following the example above, you may need to take a public speaking course or ask a friend to punch you in the face if you don’t cold-call a certain number of owners per week.

Overall, all bad actions are caused by bad thoughts. In order to overcome bad thoughts, you need the help of outside factors to identity your bad actions and thoughts. Then, you need to become aware of the story behind those thoughts. 

And the best way to accomplish this is with the help of objective, third parties who know you well and are already successful. They can help you identify the bad habits which you (and your bad thoughts) likely deny and help you create positive thoughts by altering the story.

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Residential Lenders Tighten Their Lending Standards – Why This Is Good News for Multifamily Investors

A little more than a year before the onset of the coronavirus pandemic, I wrote a blog post entitled “Why I Am Confident Multifamily Will Thrive During and After the Next Economic Correction” (which you can read here).

The economy was experiencing a record long expansion and showed no signs of stopping. However, like most economic expansions, various economic and real estate experts were warning about an impending recession.

“The stock market is inflated” and “real estate prices and rents will not increase forever” they said. 

However, whether the economy continued chugging along or experienced a minor or massive correction, I was confident is multifamily real estate’s ability to continue to perform. 

My confidence was not emotionally driven or biased because I am a multifamily investor. It was based on my analysis of the facts. The most telling fact was the change in renter population

Historically, more people rent during recessions (which is one of the reasons why I was attracted to multifamily in the first place) and more people buy during economic expansions. The former held true for the 2008 recession as more people began to rent. However, during the post-2008 economic expansion, the portion of renters continued to increase (more US households were renting in 2016 than at any point in 50 years). 

Therefore, I predicted that the portion of renters would increase or, at minimum, remain the same during and after the next correction. 

Then, coronavirus hit and induced an economic correction (or a temporary slowdown, depending on who you ask).

But, sure enough, a study published on June 17th, 2020 projected a decline in homeownership and concluded that  “the demand for rental housing will increase somewhere between 33% and 49%” between 2020 and 2025.

In both my January 2019 article and the June 2020 study, one of the reasons why more people are renting is due to tightened lending standards (other reasons were student loan debt, inability to make a down payment, poor credit, and people starting families later).

A metric that is used to measure lending standards is the Mortgage Credit Availability Index (MCAI). The MCAI is based on a benchmark of 100 set in March of 2012 and is the only standardized quantitative index that solely focuses on mortgage credit. A decline in the MCAI indicates that lending standards are tightening while an increase in the index are indicative of loosening credit.

Between December 2012 and November 2019, the MCAI was steadily trending in the positive direction, increasing from the high-80s to the high-180s.

  

However, starting in December 2019, the MCAI began to decline. The three largest drops were in March 2020 (decline of 16.1% to 152.1), April 2020 (decline of 12.2% to 133.5), and August 2020 (decline of 4.7% to 120.9, the lowest since March 2014).

Joel Kan, Mortgage Bankers Association’s Associate Vice President of Economic and Industry Forecasting said in the August 2020 report, “credit continues to tighten because of uncertainty still looming around the health of the job market, even as other data on loan applications and home sales shows a sharp rebound. A further reduction in loan programs with low credit scores, high LTVs, and reduced documentation requirements also continued to drive the overall decline in credit availability.”

People will always need a place to live. Their only two options are to rent or to own. As indicated by the massive MCAI declines since the end of 2019, less and less people will be able to qualify for residential mortgages. The programs available to people with low credit or who cannot afford a high down payment have disappeared. 

Therefore, by default, more people will be forced to rent.

One last interesting thing to point out is how the MCAI during the current economic predicament compares to the 2008 recession. 

Here is an expanded MCAI graph that shows credit availability back to 2004. The pre-2011 data was generated biannually, making it less accurate than the post-2011 monthly generated data. However, the graph still highlights an important point. At least as it relates to the availability of credit at the time of this blog post, the current economic recession is nowhere near as severe as the 2008 recession.

To receive the monthly MCAI report, click here.

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The CashFlow Quadrant – How I Save Thousands on Taxes (Legally) 

One of the most life-changing discoveries came to me years ago when I realized I was earning income the wrong way. This was uncovered when I read the book, “Cashflow Quadrant” by Robert Kiyosaki. It’s a powerful book that helped guide me to become a full-time investor and to make financial freedom a top priority. Additionally, this book has single-handedly helped me save thousands in taxes over the years.  

Source: https://www.richdad.com/taxes-stealing-your-money

 

As you can see in the diagram above, each quadrant (E, S, B and I) represents a different way to generate income. Some people earn money in only one of the quadrants, while some earn money in multiple quadrants. There are advantages and disadvantages to each quadrant.

The two quadrants on the right side (B and I) are the primary paths to financial freedom. The majority of the Cashflow Quadrant book is about the unique skills and mindsets required to succeed on this path. If you haven’t checked out this book, it’s a worthwhile read. You can learn more here.  

Let’s Explore Each of The Four Quadrants:

E – Employee

An employee earns income via a job. This is the quadrant where most people earn their income. The job itself is owned by a business, which could be a single person or a large corporation. The employee exchanges his or her time, energy, and skills to an employer in exchange for a paycheck and often other benefits such as healthcare coverage and/or a retirement account match.

Employees can make a little or a lot of money, but when an employee stops working, or if the business goes under, the income stops.

The lack of control over income is a serious consideration of the E quadrant and something I became intimately aware of when I worked in the oil industry and layoffs began to occur around 2015. An employee’s financial freedom is dependent upon the success of the employer and the ability to show up to work and exchange time for money. 

Kiyosaki points out that the reason as to why most E quadrant workers pay around 40% of their income in taxes (as shown in the diagram above) is simply because most personal expenses aren’t deductible. You can’t, for example, deduct the expense of your personal car from your taxable income. Below is a simple illustration for educational purposes only. Please seek professional, licensed tax advice from a CPA for more information. 

 

Tax Example: 

Federal Tax: 27% 

State Income Tax: 5% 

Social Security Tax Rate: 6.2% (half paid by the employer) 

Medicare Tax Rate: 1.45% (half paid by the employer)

Total = 39.65% in Tax

 

S – Self-Employed

Many employees eventually get tired of the lack of control over their pay and schedule and choose to work for themselves instead. A self-employed individual still exchanges time for money, but they “own” their job. 

Common examples of the S quadrant workers include dentists, doctors, insurance agents, realtors, handymen, among many other skilled trades. It is possible as a self-employed individual to earn a large income, but like an employee in the E quadrant, when they stop working, so does their income.

Self-employed workers have more control compared to an employee, but more often than not, they also have more responsibility. As a result, success usually means working harder and working longer hours. Over time, this can lead to burn out and fatigue as I also experienced first-hand in 2015 when I was actively investing in real estate with fix and flips and vacation rentals. 

Kiyosaki points out that the reason why most S quadrant workers pay the highest taxes, around 60% of their income (as shown in the diagram above) is that Social Security and Medicare Taxes are paid 100% by the self-employed individual (they are not split by the employer as is the case with an employee). Additionally, an S quadrant individual often earns more income compared to an employee and therefore can be in a higher tax bracket. Below is a simple illustration for educational purposes only. Please seek professional, licensed tax advice from a CPA for more information.

 

Tax Example: 

Federal Tax: 37% 

State Income Tax: 5% 

Social Security Tax Rate: 12.4%

Medicare Tax Rate: 2.9% 

Total = 57.3% in Tax

 

B – Business Owner

Those in the B quadrant own a business system and they lead other people. In this quadrant, the business often has 500 or more employees. The systems and employees who work for the business can run successfully without the business owner’s daily involvement.

Unlike the S quadrant where a plumber, for example, might own and work in his own plumbing business, a B quadrant business owner might create a plumbing company and hire 500 or more plumbers, administrators, managers, and other staff to run the systems in the company.  

 

The wealthiest individuals in the world typically own B quadrant businesses. A few of these individuals include Bill Gates of Microsoft, Jeff Bezos of Amazon, and Mark Zuckerberg of Facebook.

Kiyosaki points out that the reason why most B quadrant business owners pay around 20% in taxes (as shown in the diagram above) is because businesses can deduct a wide variety of expenses from the income of the business, which can lower the businesses income taxes. Additionally, the recently passed Tax Cuts and Jobs Act in 2017 allows for a qualified business income tax deduction of an additional 20% for eligible businesses. You can learn more here. Below is a simple illustration for educational purposes only. Please seek professional, licensed tax advice from a CPA for more information.

Tax Example: 

C-Corporation Flat Rate Tax Rate = 21% 

Total = 21% in Tax

 

I – Investors

Now to my favorite quadrant. The I quadrant is comprised of investors who own assets that produce income. This is the quadrant for truly passive income.

Investors in this quadrant have usually accumulated capital that was earned in one or more of the other quadrants and now they place that capital into income-producing investments to produce even more income. This is the magic formula for financial freedom. 

For example, an investor might purchase shares of a company privately or publicly owned in the form of stock. This influx of capital from the investor helps to fuel the systems created by the business owner, and this fuel can lead to even more growth in the business and for everyone involved. Investing in real estate is a common example of an asset that can produce passive income from collected rents and other income-generating aspects on the property. Investing passively in private placements (apartment syndications) has been my preferred asset class in the I quadrant. 

Kiyosaki points out that the reason why most I quadrant investors often pay as little as 0% in taxes, legally (as shown in the diagram above) is that long-term capital gains tax rates (for assets like stocks or real estate held the long-term) are between 0% and 20% depending on the individual’s tax situation. You can learn more here. Below is a simple illustration for educational purposes only. Please seek professional, licensed tax advice from a CPA for more information.

 

Tax Example: 

2020 Long-Term Capital Gains Tax Rate (For Single Individuals) Earning $78,750 or Less = 0% 

Total = 0% in Tax

 

Conclusion:

There are many paths to financial independence, but most of them lead to the right side of the Cashflow Quadrant – B and I. If you want to achieve financial freedom, it will pay to learn the skills and mindset required to make this move to the right side. I have earned income in the E, S, and I quadrants but the I quadrant has been the most impactful. This is because of a concept I refer to as “Time Freedom”. Which to me, means having freedom and flexibility over your time. When you have more passive income than you have lifestyle expenses, you become financially free. This is where a new world of opportunities and possibilities open up and the world becomes your oyster.     

To Your Success

Travis Watts 

Disclaimer: Travis Watts does not provide tax, legal, or accounting advice. This material in this blog/article has been prepared for informational purposes only, and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. You should consult your own tax, legal, and accounting advisors before engaging in any transaction, investment, or other change. 

 

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9 Things to Consider When Converting Apartments to Condominiums

Besides the traditional three apartment investment strategies (turnkey, distressed, and value-add), condo conversions is another less common business plan that can be very lucrative.

The condo conversion investment strategy involves purchasing an apartment community, converting it from individual rental units to individual condos, and reselling the individual condos for a profit.

This post isn’t going to discuss which investment strategy is the best, because like most things in real estate, it depends on what you are interested in and what your goals are. However, if you do decide to pursue the condo conversion investment strategy, here are the 9 things you need to consider:

 

  • Speak to an attorney: First and foremost, speak with a real estate attorney that specializes in condo conversion projections. You need to know the state and local laws on condo conversions and the step-by-step process you must follow.
  • Vacating the property: The largest potential challenge is the process for vacating the apartment building. An attorney will tell you the laws that protect the rights of the existing residents. In some markets, the residents must be given a specific time frame of the notice to vacate. You may even be required to cover their relocation costs and give them a chance to purchase a completed condo. The longer it takes and the more expensive it is to vacate the property, the greater the holding costs.
  • Hidden fees: There are a lot of hidden fees involved in condo conversions, which the attorney can help you uncover. There are application fees with the city, surveying fees, attorney fees, and fees related to code compliance. Once the conversion is completed, the city will inspect the condominium for code violations, which you will be required to address. Therefore, another fee is associated with hiring a private condo pre-inspection specialist to inspect the property to give you an opinion on potential code violations and the costs of the repairs. Another hidden fee is the increase in insurance costs. Insurance on condominiums is generally higher than apartment insurance, so make sure you obtain a quote for the new insurance premium. Last are the upfront and backend fees you charge for putting together and managing the project.
  • Financing: You will need to speak with a mortgage broker who specializes in condo conversion projects to securing financing. This conversion needs to begin prior to placing the deal under contract so that you can estimate the debt service and other important loan terms, like I/O periods, loan term, interest rates, prepayment penalties, financing fees, and closing costs.
  • Timing: To determine the holding costs and hold period, you need to know the estimated timelines for each step in the condo conversion process. First, how long will it take to vacate the building? Once vacated, how long will the renovations take? How long will it take to list the condo units for sale after the renovations are completed (i.e., post-conversion requirements like setting up the HOA, inspections, etc.)? Lastly, what is the average days on market and closing timeline? Add these all together and you have the hold period and can calculate the holding costs.
  • Holding costs: The holding costs are the ongoing expenses paid during the hold period. These include insurance, taxes, utilities, and debt service. Since you will be generating no cash flow (or some cash flow in the beginning while vacating the property), these expenses must be covered by initial equity.
  • Renovation costs: There are four aspects of the renovation costs to consider. One is the cost to convert the apartment units into individual condos. Two is the investment amount is required for the common areas. Three is the cost to address deferred maintenance. Last is the size of the contingency budget.
  • Sales process: The first thing you need to know is the projected after-repair value of the condominium units, which requires a sales comparable analysis. You also need to consider the costs associated with marketing and selling (i.e., the broker’s commission) the condo units.
  • Limited partner compensation: Lastly, you need to determine the compensation structure offered to the limited partners who invest. What type of return will you offer (i.e., preferred return, profit split, or both) and when are they paid (i.e., after each condo is sold or when all condos are sold)?

 

To address all the above, you will need to work with at minimum an attorney, a mortgage broker, and listing broker, and a contractor – all who specialize in condo conversions.

Purchasing an apartment community and converting the rental units into individual condo units is an alternative to the traditional apartment investment strategies. However, you need to understand the laws surrounding condo conversions, the added costs, and the required team members to properly underwrite the deal, successfully complete the conversion and conserve and grow the investors capital investment.

 

 

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